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@gulcegumrukcu
Multidisciplinary Product Manager and Designer with 6+ years experience.
Product Manager with 5+ years growing a B2B SaaS platform from the ground up, wearing every hat needed to ship, scale, and simplify. Scoped and launched 20+ features, built onboarding systems and help docs resolving 97% of user questions, and drove +508% organic blog traffic YoY through content strategies and demo assets. Known for balancing strategy and execution; shaping roadmaps, aligning teams, and creating the content and systems that actually make products usable.
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Work history, roles, and key accomplishments
Posh Abaya
Jan 2025 - Present (10 months)
Work as the sole designer for a Dubai-based fashion brand, creating both digital and physical assets including campaign visuals, social media content, and packaging. Responsible for maintaining brand consistency across all channels and formats.
Slidebeast
Dec 2023 - Present (1 year 11 months)
Led B2B SaaS product development from concept to launch by scoping features, managing tasks, running QA, and coordinating with developers across GitHub, ClickUp, and Asana. Built systems for onboarding, support, and adoption through integration screencasts, help docs, internal guides, and client communication.
IDEA Universal & Su Savaşçıları
Jun 2022 - Jan 2025 (2 years 7 months)
Collaborated with two NGO initiatives, designing and developing over five Wix websites tailored to different causes. Led the visual direction for an EU-funded environmental project, creating digital content, branding, and printed materials.
Ekran İşleri - Eczacıbaşı Group
Jun 2019 - Nov 2023 (4 years 5 months)
Managed high-volume enterprise accounts across 50+ brands, handling renewals, support, and strategic use of third-party monitoring tools. Delivered monthly training sessions and tailored onboarding to help brand teams effectively use Mention for real-time social tracking and crisis prevention.
Alibaba Cloud Turkey
Jun 2021 - Jan 2022 (7 months)
Translated and localized technical documentation, developer platform content, and user interface strings for the Turkish market. Focused on ensuring clarity and usability while aligning with Alibaba Cloud's branding and tone across complex cloud service offerings.
Simbound
Jan 2019 - Dec 2019 (11 months)
Localized digital content and platform UI for a web-based marketing simulation tool. Adapted terminology and interface language to suit the Turkish market, ensuring functional consistency and user clarity.
Ekran İşleri - Eczacıbaşı Group
Mar 2018 - Jun 2019 (1 year 3 months)
Tracked and categorized digital presence for 50+ brands using Mention, producing daily to quarterly reports with sentiment analysis and key insights. Analyzed conversations and sentiment to surface actionable insights, helping brand teams identify risks, trends, and engagement opportunities.
Nestlé Waters
Mar 2017 - Nov 2017 (8 months)
Managed front-desk operations, including greeting visitors, handling calls, and directing inquiries. Scheduled meetings, maintained calendars, and supported internal coordination across departments.
Degrees, certifications, and relevant coursework
Bachelor of Graphic Design, Graphic Design
Grade: 3.32/4.0
Admitted to one of Turkey’s top fine arts programs. Graduated top of department with a focus on conceptual design, motion, visual systems, and interdisciplinary projects.
Associate Degree, Web Development
Selected as a Fulbright scholar to study Web Development in the US. Gained hands-on experience in frontend technologies and project-based development.
Associate Degree in Graphic Design, Graphic Design
Grade: 3.86/4.0
Completed on full scholarship and graduated top of department. Built a strong foundation in design principles and visual communication.
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