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Giulio PinottiGP
Looking for a job

Giulio Pinotti

@giuliopinotti

I build creative teams and operating systems that protect great ideas.

Brazil
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What I'm looking for

I'm looking for Creative Director or Head of Creative roles with global, remote-first teams, where I can build creative teams, decision structures and operating systems that help strong ideas become effective work.

I've led creative work for Mastercard, Mary Kay, Amazon, Fini and Mitsubishi, building campaigns and systems that help ideas survive real-world complexity.

At Agência Crush, I directed Mary Kay's Live de Batom, por Elas campaign, which mobilized around 3,000 independent consultants and set an official Guinness World Record with Instituto Fala Mulher. I also helped grow Mary Kay into its number-one social account globally by followers, generating 3.4M+ organic Instagram interactions and 163M+ campaign reach.

I led creative direction and creative-operations architecture across Mary Kay and Fini, including a production pivot that reduced Fini's cost per engagement by as much as 62%. I also diagnosed workflows, tooling and decision-making for a 20-person agency and proposed a unified operating system directly to the CEO.

Earlier, I spearheaded Amazon's official launch campaign in Brazil at WMcCann and contributed to award-recognized Mastercard work. I'm open to Creative Director and Head of Creative opportunities with global, remote-first teams, alongside select creative and marketing-operations consulting work.

Experience

Work history, roles, and key accomplishments

Agência Crush logoAC

Creative Director & Head of Creative Operations

Jul 2022 - Jun 2026 (3 years 11 months)

Led creative direction and creative-operations architecture for the agency's two flagship accounts — Mary Kay (3+ years) and Fini (1+ year) — while also running an internal diagnostic that reshaped how the agency itself operates.

Directed Mary Kay's "Live de Batom, por Elas" campaign, mobilizing ~3,000 independent consultants and setting an official Guinness World Record, in partnership with In

Tech and Soul logoTS

Art Director

Jun 2020 - Jul 2022 (2 years 1 month)

Led creative work for Mitsubishi Motors, including the L200 Triton Sport "Give Yourself This Chance" campaign and the Mitsubishi + Sertões rally platform "Every Mit Mile Counts."

WMcCann logoWM

Art Director

Feb 2014 - Jun 2020 (6 years 4 months)

Clients: Mastercard, Amazon, Americanas.com, Prime Video, Nesfit, Pizza Hut, Deca, Coca-Cola.

Spearheaded Amazon's official Brazil launch campaign, introducing the brand to a new market.
Innovated a QR-code TV merchandising activation for Americanas.com, driving a 160% increase in app downloads.

Played a key role in winning L'Oréal's digital account through a competitive pitch.

Contributed to

Multisolution logoMU

Art Director

Apr 2012 - Apr 2013 (1 year)

Água de Cheiro, Beauty'in, Bonduelle, IBBL

Multisolution logoMU

Jr Art Director

Sep 2010 - Apr 2012 (1 year 7 months)

Cervejaria Petrópolis (Itaipava, Crystal, TNT, Blue Spirit), Tenda, Preserv, Linea, Cocamar

SS

Digital Intern

141 SoHo Square

Aug 2009 - Sep 2010 (1 year 1 month)

Avon, Vipal, Abril Coleções, C&C, Barbacoa, Restaurante America

Education

Degrees, certifications, and relevant coursework

ES

ESAMC Santos

Bachelor's Degree, Social Communication on Advertising and Marketing

2006 - 2010

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