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Genevieve User

@genevieveuser2

Freelance Digital Marketer who grew a Facebook page from 0 to 5,000 followers and connected social media traffic to Shopify.

Ghana

Message

As a Freelance Digital Marketer, I planned and managed TikTok and Meta ad campaigns to drive followers, traffic, and sales. I grew a Facebook page from 0 to 5,000 followers using paid promotion and organic content.

I streamlined the customer journey from social media through Linktree to Shopify, and set up email and SMS capture systems for follow-up. I also created content calendars and scheduled posts across TikTok, Instagram, and Facebook.

Experience

Work history, roles, and key accomplishments

Freelance Digital Marketer

Self Employed

Jan 2024 - Apr 2026 (2 years 3 months)

Planned, launched, and managed paid ad campaigns on TikTok and Meta to drive followers, traffic, and sales. Grew a Facebook page from 0 to 5,000 followers and streamlined customer journeys from social media to Shopify.

Meta Ads Manager TikTok Ads (Manager and Spark)Lead Generation Audience Growth Funnel Building Email SMS Marketing Customer Data Capturing Social Media Management Content Calendar Shopify Performance Monitoring SOP Development

Education

Degrees, certifications, and relevant coursework

University of Ghana

Bachelor of Education, English

Activities and societies: Active participant in academic discussions and collaborative coursework; regularly engage in independent research on education policy and educational technology.

Pursuing a Bachelor of Education in English with expected graduation in October 2028. Coursework includes educational research, curriculum development, and English language studies.