Open to opportunities

Gayathri Ganesh

@gayathriganesh

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Results-oriented E-Commerce Manager with a focus on brand growth.

India

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What I'm looking for

I am looking for opportunities that allow me to leverage my skills in digital marketing and e-commerce management while fostering a collaborative and innovative work environment.

As an E-Commerce Manager with over 2 years of experience, I have successfully executed multi-channel campaigns that significantly enhance brand visibility and drive customer engagement. My strategic planning and budget management skills have allowed me to foster brand growth and achieve business goals effectively. I take pride in my ability to lead teams and ensure consistent brand presence across various platforms.

At Iraah Loom International Pvt Ltd, I conducted market research that improved campaign effectiveness and collaborated with the Shopify website development team to enhance e-commerce functionality. This collaboration contributed to a remarkable 32% increase in conversion rates. Additionally, I managed content creation for social media and email campaigns, resulting in a 40% improvement in engagement rates. My expertise in optimizing SEO and PPC campaigns has led to a 30% increase in conversions from organic traffic, demonstrating my commitment to driving results.

Experience

Work history, roles, and key accomplishments

Current

E-Commerce Manager

Current

Iraah Loom International Pvt Ltd

Jul 2024 - Present (1 year)

As an E-Commerce Manager, I executed multi-channel campaigns, optimized brand visibility, and drove customer engagement. I managed a team, conducted market research, and collaborated with the website development team to enhance e-commerce functionality, resulting in a significant increase in conversion rates.

Shopify Google Ads Google Analytics SEO PPC Social Media Management Data Analysis Inventory Management Project Management

Marketing Intern

Beveron Technologies

Nov 2023 - Apr 2024 (5 months)

During my internship, I managed the transition of the e-commerce platform to Shopify, which improved website performance and speed. I also contributed to increasing e-commerce revenue by implementing targeted digital marketing campaigns and optimizing product listings.

Shopify Digital Marketing Content Management Campaign Management Analytics Team Collaboration Blog Management Performance Optimization

Education

Degrees, certifications, and relevant coursework

TKM College of Engineering

Master of Computer Applications, Computer Applications

2017 - 2020

Completed a Master of Computer Applications, focusing on software development, data management, and application design. Developed skills in programming languages and project management, preparing for a career in technology and e-commerce.

Indian Institute of Management Kozhikode

Certification, HR Management and Analytics

Completed a certification in HR Management and Analytics, gaining insights into human resource strategies and data analysis techniques to enhance organizational performance.

Internshala Trainings

Certification, Digital Marketing

Completed a certification in Digital Marketing, focusing on online marketing strategies, SEO, and PPC campaigns to drive brand visibility and engagement.