Ganiu Bada

Co-established a peer-learning platform serving 150+ students by writing, editing, and curating academic and professional development resources. Led content strategy that increased student engagement and resource utilization by 40%, introducing AI-powered editing and summarization tools to streamline production.

Wrote persuasive copy for academic, promotional, and social media materials while maintaining 100% on-time delivery and error-free accuracy. Used AI-assisted drafting (ChatGPT, Jasper) and managed end-to-end editorial workflows, contributing to a 20% increase in client engagement metrics.

Conducted market and business research by compiling metadata for artistic and compositional databases to support resource allocation. Authored weekly summary reports using Tableau and Google Sheets, translating complex data for non-technical stakeholders and accelerating literature reviews with Scite and Elicit.

Crafted campaign narratives and copy that grew audience interaction by 25% through targeted content strategies. Leveraged AI tools for headline generation, audience segmentation, and performance analysis to improve messaging and posting schedules.

Documented operational workflows and guest communications for an event with 300+ attendees and produced post-event reports to inform future planning. Researched event management best practices and incorporated findings into promotional materials and process documentation.

Activities and societies: Relevant coursework: Business Communication; Business Management; Human Relations Management; Data Analysis for Business.

Pursuing a B.Sc. in Business Administration at the University of Lagos, expected to graduate in July 2027. Coursework includes business communication, business management, human relations management, and data analysis for business.