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gabriela floresGF
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gabriela flores

@gabrielaflores

Creative content strategist with a passion for digital engagement.

Argentina
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What I'm looking for

I am looking for a role that fosters creativity and allows for strategic content development, ideally in a collaborative environment that values innovation and growth.

I am a dedicated Content & Creative Strategist with a proven track record in enhancing digital engagement through innovative content strategies. At Universidad de Palermo, I designed and executed a scalable digital content strategy that resulted in an impressive 85% increase in engagement across Instagram and TikTok within just a year. My experience includes producing branded video content and student stories, ensuring that all content aligns with user behavior and funnel stages.

As a Freelance Content Marketing Specialist, I have collaborated with various clients across LATAM and the US, producing SEO-driven blog articles, short-form videos, and newsletters. My ability to create multilingual content tailored to diverse user personas has allowed me to adapt messaging effectively for regional markets. I thrive on using data-driven insights to refine content strategies and drive community growth.

With a background in communications and digital media, I am passionate about leveraging my skills to create impactful content that resonates with audiences. I am always eager to explore new opportunities that challenge my creativity and strategic thinking.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Universidad Nacional de La Plata logoUP

Universidad Nacional de La Plata

BA. Communications and Digital Media, Communications and Digital Media

Studied communications and digital media, gaining expertise in various aspects of digital content creation and strategy. Developed skills in media production, digital marketing, and communication theory.

Tech stack

Software and tools used professionally

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gabriela flores - Content & Social Media Strategist - Universidad de Palermo | Himalayas