Francesca De Luca
@francescadeluca
Independent filmmaker with expertise in creative direction and storytelling.
What I'm looking for
As an independent filmmaker based in Rome and London, I have a passion for storytelling that transcends genres. My recent work includes writing, directing, producing, and editing the psycho-thriller short film 'The Patient,' showcasing my ability to manage all aspects of film production. This project reflects my commitment to creating compelling narratives that resonate with audiences.
Previously, I directed creative processes at Alvisi Kirimoto & Partners, where I developed the studio's brand identity and expansion plans for international markets. My experience in advertising at Live Nation Entertainment Italia allowed me to leverage social media analytics to craft targeted advertising strategies, demonstrating my analytical skills and understanding of market dynamics.
With a strong educational background in Marketing Strategy and Innovation from Cass Business School and a Bachelor's in Management from SOAS, I combine academic knowledge with practical experience. I am dedicated to pushing creative boundaries and exploring new concepts in visual storytelling.
Experience
Work history, roles, and key accomplishments
Independent Filmmaker
Self Employed
Jun 2023 - Present (2 years)
Written, directed, produced, and edited an independent short film titled 'The Patient', a psycho-thriller. The project showcases skills in storytelling and film production.
Creative Director
Alvisi Kirimoto & Partners
Mar 2022 - May 2023 (1 year 2 months)
Directed creative processes for design projects, developed new brand identity, and coordinated production and promotion efforts while managing digital communication.
Advertising Intern
Live Nation Entertainment Italia
Jun 2018 - Sep 2018 (3 months)
Evaluated the profitability of the Italian music market for emerging talents using social media analytics and conducted primary research to create targeted advertising strategies.
Brand Designer
Lugon Company
Sep 2017 - Oct 2017 (1 month)
Designed the label for the firm’s new liquor, showcasing skills in branding and design.
Ticketing and Sales Manager Assistant
Live Nation Entertainment Italia
Jul 2015 - Aug 2015 (1 month)
Assisted in reallocating seats for a major tour and supported the ticketing and sales manager with ticket printing processes.
Education
Degrees, certifications, and relevant coursework
Cass Business School (City University of London)
Master of Science, Marketing Strategy and Innovation
SOAS University of London
Bachelor of Science (Honors), Management
University of California, Los Angeles
Program, Cinema
Program in Cinema: 2D Animation.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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