
Alex Cifiello
@alexcifiello
I direct, shoot and finish branded films, live productions and AI-assisted visual workflows.
What I'm looking for
I've delivered branded films, automotive launches and live productions for Lamborghini, Ducati, Porsche, Maserati, Campari and Delta Light. I work hands-on across directing, cinematography, editing, colour grading and finishing.
I led live video operations for 27 nationwide shows, supporting LED-wall projections for audiences of up to 30,000. I'm also building ComfyUI and generative AI workflows for image-to-video, visual consistency and hybrid AI/live-action production.
Experience
Work history, roles, and key accomplishments
Filmed three social media videos for Campari as part of a travelling production across Forlì, Senigallia and Umbertide, Italy.
Head of Video Department / Live Video Operator
Self Employed
Jan 2024 - Dec 2026 (2 years 11 months)
Led the video department and operated live multi-camera systems for real-time LED wall projection across 27 nationwide shows, reaching audiences of up to 30,000; coordinated with artists, agencies and production crews.
Director, Filmmaker & Editor
SWD Group
Jan 2024 - Dec 2025 (1 year 11 months)
Directed, filmed and edited the web media campaign for Fai Ordine, a website project for an agency client. Directed, filmed and edited approximately a dozen interviews and event coverage for OPI (Ordine Professioni Infermieristiche nursing professional association), for web distribution.
Shot, edited and color-graded an internal documentary exploring light pollution for the Belgian architectural lighting company.
Director & Filmmaker
VPH Institute
Jan 2024 - Dec 2024 (11 months)
Directed, lit and filmed approximately twelve interviews with university rectors and academic representatives at the University of Stuttgart for an international biomedical research project commissioned by the VPH Institute.
Video Editor
Lamborghini
Jan 2024 - Dec 2024 (11 months)
Edited video content for the exclusive launch of a new Lamborghini model, including LED wall and digital-channel deliverables.
Independent Filmmaker
On The Roar Productions
Jan 2009 - Dec 2024 (15 years 11 months)
Writing, shooting, editing, and VFX across artistic, music and commercial projects.
Colorist
Ducati
Jan 2023 - Dec 2023 (11 months)
Performed color correction and final grading on branded content filmed during a Ducati racing event, creating a consistent look across the footage while maintaining alignment with the brand’s visual identity.
Camera Operator
Macron
Jan 2023 - Dec 2023 (11 months)
Worked as part of the production crew, filming a multi-day corporate event and collaborating with the wider video team.
Commercial Director & Editor
Solibuy / Vasilico
Jan 2022 - Dec 2023 (1 year 11 months)
Led creative direction, production coordination and editing for commercial projects across both brands. For Solibuy, directed and coordinated a nine-person production team on a €20K+ campaign film, overseeing the project from pre-production through final delivery for presentation at an investor event.
Filmed a multi-day corporate production on location at Amplifon for internal communications, working as a Camera Operator within a structured production crew.
Camera Operator and Editor
Ticketsms
Jan 2020 - Dec 2020 (11 months)
Camera Operator and Editor for the company’s official advertising campaign.
Camera Operator
Porsche / Lamborghini / Maserati
Jan 2019 - Dec 2020 (1 year 11 months)
Created video content for vehicle launches, promotional events and brand presentations, working across filming and post-production.
Filmmaker
Ginkgo
Jan 2014 - Dec 2014 (11 months)
Scripted, shot, and edited for an Indiegogo campaign that exceeded its funding goal.
Photo Retoucher and Video Editor
Fotomoda Srl
Jan 2010 - Dec 2013 (3 years 11 months)
Photo retouching and color correction for images from Milan, Paris, London and São Paulo Fashion Weeks; video coverage of runway shows for Moschino, Imperial, Gaudì and Atos Lombardini; editorial layout for Fashion Mag publications; retouched photographs published in Vogue.
Graphic Designer
A.G.E. 2002
Jan 2009 - Dec 2010 (1 year 11 months)
Editorial graphic design and layout for school textbooks.
Education
Degrees, certifications, and relevant coursework
Independent Training
Professional Development, Generative AI
2025 - 2026
Generative AI for Creative Production training with collaborative workflow development.
Plasma Masterclass
Masterclass, Cinematography
2024 - 2024
Cinematography for Filmmakers masterclass.
Plasma Masterclass
Masterclass, Color Grading
2022 - 2022
Professional Colorist Masterclass in DaVinci Resolve.
Aldini Valeriani Sirani Institute
Qualification, Advertising Graphic Design
2004 - 2006
Qualification in Advertising Graphic Design from Aldini Valeriani Sirani Institute in Bologna, Italy.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
alexcifiello.wistia.com/s/reelJob categories
Skills
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