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Alex CifielloAC
Open to opportunities

Alex Cifiello

@alexcifiello

I direct, shoot and finish branded films, live productions and AI-assisted visual workflows.

Italy
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What I'm looking for

I'm looking to bring my production experience and growing generative AI workflow practice to branded, commercial, live or hybrid AI/live-action projects with international teams.

I've delivered branded films, automotive launches and live productions for Lamborghini, Ducati, Porsche, Maserati, Campari and Delta Light. I work hands-on across directing, cinematography, editing, colour grading and finishing.

I led live video operations for 27 nationwide shows, supporting LED-wall projections for audiences of up to 30,000. I'm also building ComfyUI and generative AI workflows for image-to-video, visual consistency and hybrid AI/live-action production.

Experience

Work history, roles, and key accomplishments

SE

Head of Video Department / Live Video Operator

Self Employed

Jan 2024 - Dec 2026 (2 years 11 months)

Led the video department and operated live multi-camera systems for real-time LED wall projection across 27 nationwide shows, reaching audiences of up to 30,000; coordinated with artists, agencies and production crews.

SG

Director, Filmmaker & Editor

SWD Group

Jan 2024 - Dec 2025 (1 year 11 months)

Directed, filmed and edited the web media campaign for Fai Ordine, a website project for an agency client. Directed, filmed and edited approximately a dozen interviews and event coverage for OPI (Ordine Professioni Infermieristiche nursing professional association), for web distribution.

VI

Director & Filmmaker

VPH Institute

Jan 2024 - Dec 2024 (11 months)

Directed, lit and filmed approximately twelve interviews with university rectors and academic representatives at the University of Stuttgart for an international biomedical research project commissioned by the VPH Institute.

Lamborghini logoLA

Video Editor

Lamborghini

Jan 2024 - Dec 2024 (11 months)

Edited video content for the exclusive launch of a new Lamborghini model, including LED wall and digital-channel deliverables.

OP

Independent Filmmaker

On The Roar Productions

Jan 2009 - Dec 2024 (15 years 11 months)

Writing, shooting, editing, and VFX across artistic, music and commercial projects.

Ducati logoDU

Colorist

Ducati

Jan 2023 - Dec 2023 (11 months)

Performed color correction and final grading on branded content filmed during a Ducati racing event, creating a consistent look across the footage while maintaining alignment with the brand’s visual identity.

Macron logoMA

Camera Operator

Macron

Jan 2023 - Dec 2023 (11 months)

Worked as part of the production crew, filming a multi-day corporate event and collaborating with the wider video team.

SV

Commercial Director & Editor

Solibuy / Vasilico

Jan 2022 - Dec 2023 (1 year 11 months)

Led creative direction, production coordination and editing for commercial projects across both brands. For Solibuy, directed and coordinated a nine-person production team on a €20K+ campaign film, overseeing the project from pre-production through final delivery for presentation at an investor event.

FS

Photo Retoucher and Video Editor

Fotomoda Srl

Jan 2010 - Dec 2013 (3 years 11 months)

Photo retouching and color correction for images from Milan, Paris, London and São Paulo Fashion Weeks; video coverage of runway shows for Moschino, Imperial, Gaudì and Atos Lombardini; editorial layout for Fashion Mag publications; retouched photographs published in Vogue.

AG

Graphic Designer

A.G.E. 2002

Jan 2009 - Dec 2010 (1 year 11 months)

Editorial graphic design and layout for school textbooks.

Education

Degrees, certifications, and relevant coursework

IT

Independent Training

Professional Development, Generative AI

2025 - 2026

Generative AI for Creative Production training with collaborative workflow development.

PM

Plasma Masterclass

Masterclass, Cinematography

2024 - 2024

Cinematography for Filmmakers masterclass.

PM

Plasma Masterclass

Masterclass, Color Grading

2022 - 2022

Professional Colorist Masterclass in DaVinci Resolve.

AI

Aldini Valeriani Sirani Institute

Qualification, Advertising Graphic Design

2004 - 2006

Qualification in Advertising Graphic Design from Aldini Valeriani Sirani Institute in Bologna, Italy.

Tech stack

Software and tools used professionally

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