Flávia Martins

Spearheaded strategic consultations with clients to align their communication needs with tailored solutions. Managed the agency’s CRM system and orchestrated e-commerce strategies for clients seeking funding, enhancing client insights and decision-making.

Developed and implemented digital marketing strategies to enhance brand visibility. Optimized website user experience and analyzed performance metrics to assess campaign success, collaborating with internal teams for brand consistency.

Conducted supplier prospecting and managed creative direction for marketing materials. Collaborated with teams to enhance brand identity and developed billing strategies for merchandise.

Provided exceptional customer care in selecting jewelry items, maintaining store appearance, and merchandising products. Consistently met sales goals and optimized inventory control.

Maintained store organization and provided efficient customer service as a cashier. Assisted customers with product inquiries, contributing to a positive shopping experience.

Activities and societies: Coordinating product launches or online promotions, managing partnerships with digital influencers, and monitoring competitors.

Designed bespoke budget proposals, meticulously crafted to meet the unique objectives and constraints of each client, ensuring value-driven results. Managed and optimized the agency’s CRM system, streamlining data organization and enhancing the accuracy of client insights.

Activities and societies: Collaborated with multi-disciplinary teams to develop visually stunning marketing materials.

Conducted supplier prospecting to select top-quality merchandise at the best value, including on-site visits to supplier factories and supplier management. Led creative direction for engaging photo and video content to promote merchandise products.

Activities and societies: Key courses include Business Management and Accounting, Image Consulting, Photography, Illustration and Editing, Fashion Marketing, Brand Management and Visual Merchandising.

Developing and implementing digital marketing strategies to increase brand visibility online. Optimizing the website to improve user experience and increase conversion rates. Analyzing data and performance metrics to assess campaign success and make necessary adjustments.

Activities and societies: Delivered exceptional, highly-personalized customer care, assisting customers in selecting the perfect jewelry items.

Presented for participation in both 'Employer branding and its impact on the commercial area' and 'Brain and sales: customer/seller experience as the perfect basis of success' summit sessions.

Activities and societies: Served as a cashier, providing quick and accurate transaction processing while delivering friendly and efficient customer service.

Efficiently maintained store organization by consistently folding and presenting items, ensuring an attractive shopping environment for customers. Assisted customers with product inquiries and selections, contributing to a positive shopping experience.