Fiza Asif

I've co-developed a herbal shampoo at the University of Lahore, contributing to its formulation, packaging, go-to-market approach, and promotional strategy.

I conducted market research with more than 50 target consumers to strengthen product positioning and branding. Working in a six-member team, I helped deliver the project on time and increased product awareness among the campus audience.

In sales and operations, I achieved 70% of daily sales targets through customer engagement and upselling. I handled customer queries in real time, supported purchase decisions, and used marketing tactics to improve conversion.

I'm completing a BS in Digital Marketing and bring hands-on capability in social media marketing, Facebook Ads Manager, Python, SQL, Adobe Creative Suite, and market analysis. I enjoy combining analytical thinking with creative content to deliver practical marketing solutions.