Open to opportunities

fatiha amz

@fatihaamz

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Results-driven Email Marketing Specialist with 9 years of experience.

Morocco

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What I'm looking for

I am looking for a role that allows me to leverage my email marketing expertise while fostering a collaborative and innovative company culture.

I am a results-driven Email Marketing Specialist with over 9 years of experience in managing high-volume B2B and B2C email campaigns. My expertise lies in email automation, copywriting, deliverability, segmentation, and CRM strategies. I have a strong background in performance analysis, team leadership, and technical setup, including DNS, SPF, DKIM, and DMARC. I am remote-ready, highly organized, and passionate about building impactful email journeys that convert.

In my recent role as a Freelance Digital Marketing Consultant, I managed email strategies for remote clients, provided technical setup for custom domains, and developed email workflows while advising on lead generation. Previously, as an Email Marketing Team Leader at Cloud Marketing Hub, I led a team of 5 to 10 members, overseeing planning and coordination, managing HTML/email compliance, and building reporting systems to optimize campaigns.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Consultant

Current

Freelance

May 2024 - Present (1 year 2 months)

Managed comprehensive email strategies for a diverse portfolio of remote clients. Provided essential technical setup, including custom domains, DNS configuration, and deliverability optimization. Developed intricate email workflows and offered expert advice on lead generation strategies.

Technical Setup Custom Domains DNS Email Deliverability Workflows Lead Generation Digital Marketing Consulting

Email Marketing Team Leader

Cloud Marketing Hub

Jan 2022 - Dec 2024 (2 years 11 months)

Led a team of 5-10 members, overseeing planning and coordination of email marketing initiatives. Managed HTML/email compliance, ensuring adherence to RGPD/CAN-SPAM regulations. Built robust reporting systems and optimized campaigns for improved performance.

Team Leadership Email Compliance RGPD CAN SPAM Reporting Systems Campaign Optimization Email Marketing Strategy Performance Analysis Segmentation A B Testing

Email Marketing Specialist

Cloud Marketing Hub

Jan 2016 - Dec 2022 (6 years 11 months)

Created and executed multilingual email campaigns, incorporating automation and advanced segmentation techniques. Optimized email content using HTML/CSS to enhance visual appeal and user experience. Conducted A/B testing to improve campaign deliverability and engagement rates.

Email Automation Segmentation HTML CSS A B Testing Email Deliverability Campaign Management Email Marketing Performance Analysis

Education

Degrees, certifications, and relevant coursework

Premium Advice & Training

Master in Systems and Network Engineering, Systems and Network Engineering

Completed a Master's degree focusing on systems and network engineering. Gained advanced knowledge in managing and optimizing complex IT infrastructures.

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Certificate, Organizational Management

Obtained a certificate in Organizational Management. Developed skills in managing organizational processes and improving efficiency.

Abdelmalek Saadi University

Bachelor, Mathematics and Computer Science

Studied Mathematics and Computer Science, building a strong foundation in computational theories and mathematical principles. Developed analytical and problem-solving skills essential for technical roles.