At Cognizant, I own account health, retention, and growth for a portfolio of 330+ high-tier enterprise clients using Google digital marketing platforms. I advise on conversion strategies across paid search, display, and programmatic channels.
I use Power BI, SQL, and GA4 to turn web traffic data into actionable optimization plans, and lead onboarding and training to support platform adoption. Previously at WNS, I managed onboarding and retention for 330+ commercial digital accounts per quarter and advised clients on funnel performance and campaign adjustments.

