Looking for a job

Esther Obademi

@estherobademi

Message

I grow brands through social media strategy, content, email campaigns, and audience-focused digital marketing.

Nigeria

Message

What I'm looking for

I'm looking to grow brands through social media, content strategy, email marketing, and community building, collaborating with teams or founders to create measurable digital marketing results.

I've built and managed digital marketing across SHEALS, ChartTactix, and The Tito Brand, creating social content, email campaigns, and brand messaging that connect with audiences. At SHEALS, I helped deliver a digital campaign that exceeded its target of 500+ bootcamp attendees.

I plan content calendars, produce reels, graphics, captions, newsletters, and promotional copy, then use performance insights to improve engagement and growth. I enjoy combining storytelling, community building, and data-driven marketing to strengthen brand visibility and trust.

Experience

Work history, roles, and key accomplishments

Current

Content Strategist & Email Marketer

Current

ChartTactix

Dec 2025 - Present (9 months)

Planned and executed email marketing campaigns to educate, nurture, and engage subscribers while supporting product and mentorship promotions. Collaborated with the founder to develop content strategies, marketing campaigns, and brand messaging across email and social media.

Email Marketing Campaign Planning Content Strategy Brand Messaging Copywriting System.Io Performance Monitoring Audience Insights

Founder & Digital Marketing Lead

The Tito Brand

Nov 2025 - May 2026 (6 months)

Built and managed the brand's digital presence across Instagram and TikTok, establishing a consistent visual identity and content strategy from launch. Managed the end-to-end content workflow, including planning, design, publishing, community engagement, and performance monitoring.

Digital Marketing Instagram TikTok Content Strategy Visual Identity Content Creation Copywriting Community Engagement Performance Monitoring

Social Media Manager

SHEALS

May 2025 - Sep 2025 (4 months)

Led the brand's social media strategy, managing content planning, monthly content calendars, and campaign execution across Facebook and Instagram. Monitored content performance and audience analytics to optimize strategy and support data-driven marketing decisions.