At Last Call, I lead the internal operations platform from requests through release. By mapping reporting workflows and consolidating business systems into a single operational database, I cut recurring reporting from up to three days to about 10 minutes.
At Vitality Electric, I ran a new service line launch that grew inbound demand from about 12 to a stable 300 leads. I also redesigned the bidding process and its tooling; the pipeline now handles about 140 bids a month, with a 35% win rate and $235K in contracts won.
At Plié Ballet Community, I took the business from concept to steady operations and designed its customer journey across CRM, scheduling, payments, memberships and reporting. Before moving into project work, I spent five years as a QA Engineer on enterprise products at EPAM Systems (adidas), Deem (Toyota, Apple), and Atomyze via Newity.
