Emily Reber
@emilyreber
Communications professional specializing in strategic public relations, digital storytelling, and event marketing.
United StatesWhat I'm looking for
I am a proactive communications professional with experience designing and executing strategic public relations and marketing campaigns, cultivating media relationships, and managing crisis communications to protect and grow brand visibility. I combine event planning and budgeting experience with strong verbal and written communication to deliver measurable results and build community partnerships.
My background includes leadership roles in marketing and PR, internship experience executing partnerships and press outreach, and academic training in media studies, strategic communication, and marketing. I prioritize inclusive storytelling and stakeholder-focused strategies to drive engagement and long-term brand growth.
Experience
Work history, roles, and key accomplishments
Director of Marketing
The Tater Shack
Sep 2023 - Present (2 years 3 months)
Developed and executed comprehensive marketing and PR strategies, managed brand image and messaging, coordinated media relations and crisis communications, and secured partnerships with local organizations to increase brand visibility.
Marketing & Communication Intern
Take 5 Oil Change
Jun 2023 - Aug 2023 (2 months)
Curated a university partnership to drive customer traffic, authored press releases for new location openings, and supported marketing campaigns to refine brand communication with customers.
Project Team Lead
Norfolk Botanical Garden
Feb 2020 - Feb 2020 (0 months)
Led research and action planning to increase membership including SWOT analysis, event planning, implementation and evaluation to drive engagement and stewardship.
Project Team Lead
Coca-Cola 5by20 Project
Feb 2020 - Feb 2020 (0 months)
Led segmentation and evaluation of the 5by20 campaign, delivering research, action planning, implementation, evaluation and stewardship recommendations.
Education
Degrees, certifications, and relevant coursework
OUOld Dominion University
Master of Arts, Lifespan & Digital Communication
Master of Arts in Lifespan & Digital Communication with a focus in Media Studies (in progress).
TCTidewater Community College
CNA Certification, Nursing / Healthcare
Completed a Certified Nursing Assistant (CNA) program at Tidewater Community College, certified in April 2014.
Landstown High School
High School Diploma, General Education
High School Diploma awarded in June 2012 from Landstown High School in Virginia Beach.
OUOld Dominion University
Bachelor of Science, Communication
Activities and societies: Relevant coursework: Intro to Human Communication; Intro to PR; Strategic Communication Case Studies; Public Relations and Crisis Management; Intro to Media Studies; Understanding Media; New Media Technologies; Marketing Principles; Intro to Sociology; Intro to Ethics; Employee Relations.
Bachelor of Science in Communication with a Media Studies emphasis and a Sociology minor, degree conferred in May 2023 with diversity certification and Gold Status LEADERS Award.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
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