Open to opportunities

Drixkie Bojador

@drixkiebojador

Message

Brand & creative strategist blending psychological insight with clear narratives and strategic systems for growth.

Zimbabwe

Message

What I'm looking for

I’m looking for a human-centric brand role where I can lead narrative and strategic systems—combining brand architecture, content/community strategy, and UX thinking—while using AI workflows and data to continuously improve resonance and growth.

I’m a Brand & Creative Strategist, blending “15 years of psychological & behavioral insight and creative direction” to translate complex brand essences into powerful narratives and strategic systems for human-centric growth. I define brand positioning and growth, craft cohesive brand voices, and build messaging frameworks grounded in consumer psychology.

Across roles in brand development, campaign planning, and community strategy, I’ve created structured approaches that scale—like establishing the “First Marketing Structure” and leading first multi-location launch campaigns across multiple retail touchpoints. I combine creative execution with logic: content metrics analysis to refine messaging, brand governance to maintain consistency, and UX strategy that turns complex ideas into accessible digital experiences. I also leverage AI workflows (including “Precise AI Prompting” and “AI Workflows”) to optimize creative production, while coordinating KOLs, ambassadors, affiliates, and brand/commercial partners.

Experience

Work history, roles, and key accomplishments

Content Strategy Lead (Volunteer)

The Lazy Lifter

Aug 2025 - Mar 2026 (7 months)

Defined brand architecture and growth messaging frameworks, using consumer psychology to strengthen resonance. Analyzed content metrics to refine messaging, ensuring consistent verbal identity and visual execution.

Brand Architecture Content Strategy Brand Messaging Verbal Identity Visual Execution Visual Executions

Content Strategist & Writer

TTOBMA

Jan 2024 - Jan 2025 (1 year)

Produced strategic written content and translated complex ideas into accessible UX-focused narratives through infographics. Applied AI workflows and creative direction to optimize production and maintain brand alignment across digital experiences.

Content Strategy Creative Direction UX Writing Workflows Brand Messaging Communications Strategy Digital Content Production

Communications & Community Coordinator

In Touch Community Services

Jan 2019 - Jan 2024 (5 years)

Managed organization-wide communications strategy and developed advocacy-based campaigns to drive authentic community engagement. Planned and produced multi-location launch campaigns across 8 retail touchpoints and refined messaging using performance and content metrics.

Community Management Campaign Planning Social Media Strategy Brand Messaging Performance Analysis Volunteer coordination