Dixon Bordiano
@dixonbordiano
Design leader scaling AI-powered SaaS UX, product ops, and measurable outcomes.
What I'm looking for
I am a design leader with 12+ years of experience in enterprise SaaS and AI, focused on building and scaling UX practices, design systems, and product operations that deliver measurable business outcomes. I have led cross-functional teams across continents and embedded human-centered discovery into agile workflows to shape AI-driven user experiences.
At Cognira I founded the first in-house Product Design & UX practice for a PromoAI SaaS solution, grew the client base 400% and helped generate $6M+ in new ARR through design-led SaaS migration. I introduced a design system with Storybook integration that reduced regression bugs by 44%, increased sprint velocity, and improved usability fix speed, while also reducing training time and navigation-related support tickets by 60%.
I combine strategy, research, and product operations—OKRs, roadmapping, prioritization frameworks, and metrics—to align stakeholders and drive outcomes. I mentor product managers and designers, advocate for responsible AI in product design, and aim to create conditions where teams and customers thrive together.
Experience
Work history, roles, and key accomplishments
Director of UX
Cognira
Mar 2023 - Present (2 years 10 months)
Founded Cognira's first in-house Product Design & UX practice for its PromoAI SaaS, built and scaled a cross-continental team, and drove design-led SaaS migration that expanded client base 400% and generated $6M+ ARR.
Led multi-team UX initiatives across planning, supply chain, store operations, and analytics, embedding user research and usability testing into agile workflows and standardizing design patterns to improve cross-solution consistency.
UX Designer
Digital River
Jun 2014 - Mar 2015 (9 months)
Conducted user research and designed interaction patterns for e-commerce applications, including enterprise mobile POS, customer service tools, and checkout flows to improve user experience and reliability.
Education
Degrees, certifications, and relevant coursework
University of Minnesota Morris
Bachelor of Arts, Studio Art
Completed a Bachelor of Arts in Studio Art, focusing on visual and design fundamentals relevant to UX practice.
Availability
Location
Authorized to work in
Website
dixonbordiano.comPortfolio
dixonbordiano.comSalary expectations
Social media
Job categories
Skills
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