Open to opportunities

Asif Aleem

@asifaleem

Executive design leader building data-intelligent SaaS products and design systems for global teams and Fortune 500 brands.

United States

Message

What I'm looking for

I’m looking to lead design strategy for data-intelligent SaaS—building cohesive design systems, driving UI/UX and data visualization, and mentoring high-performing teams that value craft, clarity, and scalable execution.

I’m an executive design leader building data-intelligent SaaS products with award-winning design. As Co-Founder & Chief Design Officer, I lead design strategy and vision across UI/UX, data visualization, brand experience, and mobile experiences.

I scale design teams and operating models for impact: I’ve scaled a design team from 0 to 30+ designers and built a 1M+ creative asset portfolio published globally. I’ve also created design systems for Fortune 500 companies and led brand transformations for SaaS startups, partnering closely with client and business stakeholders.

Previously, I’ve led cross-functional creative organizations at scale—building and growing an 80-person team and acting as a strategic creative partner to CMOs. I also bring strong execution through product delivery and process: Agile/Scrum/Kanban project leadership, sprint planning, and KPI dashboarding to keep teams aligned and on-budget.

Experience

Work history, roles, and key accomplishments

Current

Co-Founder & Chief Design Officer

Current

Brickclay

Aug 2025 - Present (8 months)

Built data-intelligent SaaS products with award-winning design and led global design practices for a Microsoft Solutions Partner. Scaled the design team from 0 to 30+ designers and created systems and brand transformations for Fortune 500 and SaaS startups.

SaaS Product Design UI UX Design Data Visualization Design Systems Brand Strategy Mobile App Design Motion Design Design Leadership

Creative Director, Head of Design

i2c Inc

Jan 2021 - Jul 2025 (4 years 6 months)

Led cross-functional design and development organization of 80 people across 5 departments, scaling from a single person to an 80-member team. Acted as a strategic creative partner and led company-wide design systems aligned across product and engineering.

Creative Direction Design Systems Product Design Stakeholder Management Enterprise Product Design Cross functional Leadership UI UX Design

Sr. Project Manager

i2c Inc

Jan 2018 - Dec 2020 (2 years 11 months)

Managed cross-functional teams of 50+ to deliver complex product features at scale. Translated business requirements into roadmaps, drove Agile/Scrum/Kanban processes, and implemented KPI dashboards for project health and delivery predictability.

Project Management Agile Scrum Kanban Roadmapping KPIs Capacity Planning Risk Mitigation Stakeholder Management

Product Designer

i2c Inc

May 2014 - Dec 2017 (3 years 7 months)

Collaborated with engineering and product management to define product strategy and feature roadmaps. Conducted user research to validate design decisions and created prototypes and wireframes to gather feedback and improve user experiences.

Product Design UX Research User Journeys Prototyping Wireframing Design Mentorship Design Thinking

Product Designer

Wepoke

May 2014 - Jan 2015 (8 months)

Designed end-to-end user experiences for web and mobile platforms in collaboration with product and engineering teams. Built wireframes, mockups, and interactive prototypes, supported usability testing, and helped evolve the product’s design language.

Product Design UX Design UI Design Prototyping Wireframing User Flows Usability Testing Agile Collaboration Visual Design

Sr. UI/UX Designer

i2c Inc

Mar 2011 - Apr 2014 (3 years 1 month)

Partnered with product managers, engineers, and business analysts to define and design user experiences. Created personas, journey maps, and opportunity analyses, led design sprints, and ran user testing sessions to iterate quickly.

UI UX Design User Research Personas Journey Mapping Design Sprints User Testing Visual Consistency

Sr. Web and Graphic Designer

i2c Inc

Nov 2007 - Feb 2011 (3 years 3 months)

Served as the sole designer responsible for digital, web, and visual design initiatives across the company. Built responsive websites, converted PSD layouts into HTML/CSS, created brand identity assets, and produced motion graphics and marketing presentations.

Responsive Web Design HTML CSS PSD To Code Branding Digital Design Motion Graphics Adobe After Effects PowerPoint

Sr. Web/Graphic Designer

E-commerce 123

Aug 2006 - Nov 2007 (1 year 3 months)

Led client meetings to gather requirements, present design concepts, and align on project timelines. Designed responsive websites from concept to completion, translating PSDs into standards-compliant XHTML/CSS and supporting the production lifecycle through deployment.

Client Requirements Alignment Responsive Web Design CSS PSD To HTML CSS Performance Optimization Graphics Design Deployment

Education

Degrees, certifications, and relevant coursework

National College Of Arts

Master of Multimedia Arts, Multimedia Arts

2008 - 2011

Completed a Master’s in Multimedia Arts at NCA Lahore, focusing on the integration of art, design, and technology. The program emphasized digital storytelling, visual communication, interactive design, new media, and critical/cultural awareness.