Open to opportunities

Diksha Juneja

@dikshajuneja

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I am an influencer marketing specialist driving ROI through strategic campaigns and creator partnerships.

India

Message

What I'm looking for

I seek a dynamic role leading influencer and content campaigns where I can drive ROI, scale creator partnerships, lead cross-functional teams, and shape creative strategy for consumer brands focused on measurable performance.

I am an influencer marketing specialist with experience leading high-impact campaigns and creator partnerships for consumer brands. I focus on measurable performance and creative content that drives engagement and conversions.

I have led influencer campaigns up to ₹1CR/month for brands like Wow Skin Science, Lenskart, Plix, TVS, Renne, Naturali, Metashot, Dermatouch, Sesacare & Oziva, and managed strategy, execution, and performance across platforms. I also supervised cross-functional teams and streamlined workflows to scale brand impact.

I bring strengths in campaign strategy development, content curation, script writing, negotiation, event coordination and creative direction. I seek roles where I can lead influencer programs, optimize ROI, and collaborate with product and creative teams to build impactful brand experiences.

Experience

Work history, roles, and key accomplishments

Current

Influencer Marketing Team Lead

Current

Digital Adarsh

Feb 2024 - Present (1 year 7 months)

Led influencer campaigns up to ₹1CR/month for brands including Wow Skin Science, Lenskart, and Oziva, managing strategy, execution, and cross-functional teams to scale performance.

Influencer Scouting Campaign Strategy Negotiation Relationship Management Creative Direction Performance Analytics

Influencer Marketing Specialist

Perfora

May 2023 - Jan 2024 (8 months)

Managed awareness and performance campaigns end-to-end, overseeing influencer coordination, script development, creative direction, and ROAS-focused optimizations.

Creative Direction Campaign Optimization Event Management Content Editing

Account Management Associate

Freeskout

Jul 2022 - May 2023 (10 months)

Managed barter influencer programs and was promoted to handle paid influencer portfolios, negotiating contracts and maximizing ROI for brands like Nykaa and Clovia.

Account Management Client Servicing Contract Negotiation ROI Optimization Portfolio Management

Education

Degrees, certifications, and relevant coursework

PERFORA, Gurugram

Influencer Marketing Specialist, Influencer Marketing

2023 - 2024

Completed an Influencer Marketing Specialist program at PERFORA, Gurugram from May 2023 to Jan 2024 focusing on influencer scouting, campaign strategy, scriptwriting, and content curation.

University of Delhi

Bachelor of Commerce (Hons), Commerce

Grade: 7.8 CGPA

Activities and societies: President of S.E.V.A.; General Secretary of Enactus; managed awareness and performance-related campaigns, influencer coordination, script development, and creative direction.

Completed B.Com (Hons) at the University of Delhi with a 7.8 CGPA; served as President of S.E.V.A. and General Secretary of Enactus while managing awareness and performance campaigns including influencer coordination and creative direction.