DIEGO ESCUDERO

I've produced large-scale endurance events across Mexico, the United States, and Costa Rica, including the Mexico City Marathon, NYC Marathon finish line, Chicago Marathon operations, and Le Etape Costa Rica 2024.

At PROTRIM, I sell to U.S. customers and oversee production of more than 200,000 fully sublimated shirts annually, alongside packaging, shipping, customs, and U.S. market development with race directors and major sporting events. Previously at ACTIVE Network and IPICO Sports, I developed strategic business across North America, Mexico, and Europe for registration and timing solutions used by events including the London, Mexico City, and Tokyo Marathons.

I've managed race operations, logistics, staffing, courses, budgets, marketing, communications, registration, and elite athlete coordination. My work helped the Mexico City Marathon obtain IAAF Gold Level and the Council for Responsible Sports Gold Label, while building sold-out running events for thousands of athletes.