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Dhondup LhawangDL
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Dhondup Lhawang

@dhonduplhawang

Performance marketing intern at Hotel Tibet Gallery who generated 15 valid leads and two bookings with Google Ads.

India
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What I'm looking for

I'm seeking a Performance Marketing Internship where I can apply campaign setup, keyword research, tracking, and budget optimization.

At Hotel Tibet Gallery, I ran a Google Search Ads campaign that generated 15 valid leads and two completed bookings. I tracked phone-call and WhatsApp clicks with Google Tag Manager and GA4, and measured a 13.3% lead-to-booking rate.

I researched keywords with SEMrush and Google Keyword Planner, tested ad headlines, and improved the campaign landing page. The experiment headline lifted CTR from 7.28% to 8.35%.

Before focusing on performance marketing, I managed front-desk operations and guest bookings at Hotel Tibet Gallery, responding to inquiries across phone, WhatsApp, and OTA channels. I also managed the hotel's Instagram content and built its booking-focused website.

Experience

Work history, roles, and key accomplishments

GA

Performance Marketing Intern

Google Ads

Managed a Google Ads campaign for a family-run boutique hotel, generating 15 conversions and a 13.3% lead-to-booking rate. Built conversion tracking with Google Tag Manager and GA4.

Education

Degrees, certifications, and relevant coursework

Google logoGO

Google

Google Ads Search Certification, Google Ads

Earned the Google Ads Search Certification from Google Skillshop in October 2026.

SS

Salesian College, Siliguri

Bachelor of Commerce, Accounting

2018 - 2021

Grade: CGPA: 7.47

Bachelor of Commerce in Accounting from Salesian College, Siliguri, affiliated with the University of North Bengal, completed in 2021.

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