Dharsana PS
@dharsanaps
E-commerce catalog operations specialist driving automation, SEO, and data quality.
IndiaWhat I'm looking for
I am an e-commerce catalog operations specialist with 4+ years optimizing catalog management and content strategies across Amazon, Walmart, and 10+ global marketplaces. I focus on automation, PIM integration, and SEO to improve product visibility and reduce catalog errors.
I've led cross-functional teams and training programs, implemented content governance and AI-driven SEO that boosted search visibility by 30%, and delivered process improvements that saved 10+ FTEs. My experience spans managing large-scale listings, data quality audits, and implementing automated workflows using SQL and Excel macros.
I bring a practical, results-oriented approach to catalog operations, combining technical skills (PIM, Shopify, Amazon/Walmart CMS, SQL) with stakeholder management and digital merchandising to drive measurable improvements in conversion, compliance, and operational efficiency.
Experience
Work history, roles, and key accomplishments
Freelance Catalog Specialist
Pleated Story
May 2025 - Present (4 months)
Manage end-to-end customer communication and Shopify product uploads, write SEO-optimized descriptions, and execute marketing automation campaigns that improve store conversion and retention.
Team Lead, Catalog Operations
Coforge BPS
Jun 2024 - Oct 2024 (4 months)
Led catalog operations for 50+ categories and 10K+ listings, achieving 98% data accuracy, implementing AI-driven SEO that boosted visibility 30%, and reducing turnaround time by 25% through automation.
CBAutomated user provisioning across 100+ applications reducing SLA breaches 40%, led a 20+ associate team, and implemented audit trackers that cut audit times by 30%.
AMManaged catalog operations across 10 EU marketplaces, reduced defect rates 28%, introduced automation that eliminated 7+ FTEs, and scaled EU8 food onboarding improving productivity 25%.
Education
Degrees, certifications, and relevant coursework
DTDr. N.G.P. Institute of Technology
Bachelor of Engineering, Electronics & Communication Engineering
2015 - 2019
Completed a Bachelor's degree in Electronics and Communication Engineering with coursework relevant to engineering principles and applied electronics.
VLMHSS
Higher Secondary Certificate, Higher Secondary Education
2013 - 2015
Completed higher secondary education focusing on pre-university coursework preparing for undergraduate studies.
Availability
Location
IndiaAuthorized to work in
Job categories
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