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degreat capital

@degreatcapital

Computational statistician and data-driven digital marketing strategist.

Nigeria
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What I'm looking for

I seek roles combining data analytics and digital marketing where I can optimize paid media, build automated customer journeys, and scale international sales funnels in collaborative, growth-focused teams.

I am a computational statistician and digital marketing strategist who combines statistical modeling with hands-on media buying to drive measurable growth across African markets.

With experience running paid campaigns on Facebook, TikTok, Instagram, and YouTube, I have sold hundreds of products across Nigeria, Ghana, Uganda, Tanzania, and Kenya, improved conversion rates by 30%+, and consistently achieved high ROAS and low CPA.

I also bring experience in community management and automation—integrating Discord with AI tools and Whop, building onboarding and payment workflows, and automating reporting and analytics to save time and improve decision-making.

Experience

Work history, roles, and key accomplishments

SE
Current

Digital Marketing Strategist

Self-Employed

Jan 2018 - Present (7 years 9 months)

Planned and executed paid media campaigns across Facebook, TikTok, Instagram, and YouTube, selling hundreds of products across Nigeria, Ghana, Uganda, Tanzania, and Kenya while achieving high ROAS and reducing CPA. Conducted audience research and A/B tests to improve conversion rates by 30%+ and scaled international sales funnels.

GL

Digital Marketer

Green Lab Tab Tech Ltd

Jan 2018 - Nov 2018 (10 months)

Developed and managed Facebook and Instagram ad campaigns and messenger ads, improving engagement and conversions while reducing ad costs by 20% through optimized CPM/CPC and chatbot automation implementations.

APM Terminals logoAT

Operation Data Analyst

APM Terminals

Aug 2016 - Aug 2017 (1 year)

Collected and analyzed equipment operator data to evaluate performance (Moves Per Hour), produced weekly KPI reports for management, and automated monthly reporting processes, reducing manual reporting time by 30%.

Education

Degrees, certifications, and relevant coursework

Federal University of Technology, Owerri logoFO

Federal University of Technology, Owerri

Bachelor of Technology, Statistics

2012 - 2017

Completed a Bachelor of Technology in Statistics with coursework and training in statistical modeling and data analysis from 2012 to 2017.

Tech stack

Software and tools used professionally

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