Open to opportunities

Dayspring Olusanya

@dayspringolusanya

Message

I’m a results-driven content marketer crafting strategy-led email and ad campaigns that grow audiences and revenue.

Nigeria

Message

What I'm looking for

I’m looking for a role where I can own content and email campaigns end-to-end—combining audience targeting, copy, and performance analytics to grow engagement and sales while building a strong brand voice.

I’m a results-driven creative marketer focused on creating and executing strategic campaigns that blend “strategy and storytelling” to build profitable content ecosystems. I plan and optimize content-driven marketing that supports brand visibility, audience growth, and revenue—using segmentation, messaging, subject lines, and CTA testing to improve open and click-through rates.

In my recent roles, I designed and scheduled newsletters, maintained lists and deliverability, and kept a consistent brand voice across campaigns while aligning email messaging with sales goals. I’ve also built and grew dayspring_pov by creating newsletters and short-form content, using Canva to boost saves and shares, and I’ve gained hands-on B2B outbound lead generation experience using Apollo while building automated email sequences for onboarding and promotional funnels.

Experience

Work history, roles, and key accomplishments

Content Lead and Strategist

Dayspring_Pov

Dec 2025 - Mar 2026 (3 months)

Built and grew dayspring_pov by expanding content reach and increasing audience engagement. Created newsletters and short-form content, designed high-performing Canva visuals to boost saves/shares, and managed end-to-end content planning and execution to maintain consistency.

Content Strategy Brand Growth Newsletter Writing Canva Design Audience Engagement Content Planning Email Marketing Strategy Visual Storytelling

Content Marketer

Modest Fashion Hub

Aug 2025 - Mar 2026 (7 months)

Planned and executed content-driven marketing campaigns to increase brand visibility and support revenue growth. Applied audience segmentation and optimized email elements (angles, subject lines, CTAs) to improve open and click-through rates, while designing and scheduling newsletters and coordinating messaging with the sales team.

Content Marketing Strategy Email Marketing Audience Segmentation Klaviyo Mailchimp Canva Performance Analytics

Marketing And Lead Gen Intern

Gao Tek Inc

Jan 2025 - Jan 2026 (1 year)

Performed B2B lead sourcing using Apollo to identify and verify founder/co-founder email contacts. Supported outbound marketing with bulk and personalized campaigns, organized research data, and built targeted email lists to improve company campaign execution.

Apollo B2B Lead Generation Email Contact Verification Outbound Marketing Research Targeted Email Lists Segmentation

Copywriter & Funnel Builder

Freelance Projects

Jan 2024 - Oct 2025 (1 year 9 months)

Wrote high-converting sales pages and created ad copies aligned with a beauty/skin ecommerce brand’s objectives. Built automated email sequences for onboarding and promotional campaigns to support conversion and retention.

Copywriting Landing Page Optimization Funnel Building Email Automation Email Campaigns Conversion Optimization