David Kariuki

I’m an SEO Content Writer & Digital Marketer at Bangbet Limited, where I create high-quality sports content that boosts brand visibility and user engagement. I promote products through betting guides, match previews, and promotional content while keeping everything aligned with brand voice, betting trends, and audience preferences.

I also strengthen growth through SEO optimization—improving search rankings and driving organic traffic—and by collaborating with the marketing team to enhance online presence and customer acquisition. Before this, I worked as a Retention Specialist & Customer Support at DDD, focusing on reducing churn by handling concerns proactively and improving customer loyalty using feedback and retention metrics.

Earlier, I built a strong communications foundation as an Intern Sport Journalist at People Daily Newspaper, writing newsletters, press statements, and press releases, and researching and writing stories from sports events across Africa. With a Bachelor’s in Journalism & Media Studies and a Google digital marketing certificate, I bring together content craft, PR/media communication, and marketing strategy to help brands connect with their audiences.