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Daniel LindsayDL
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Daniel Lindsay

@daniellindsay

Strategic CFO with 20+ years turning finance into profitable growth.

Zimbabwe
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What I'm looking for

I’m looking to lead a high-growth finance function—driving budgeting, forecasting, board reporting, and analytics—so we improve forecast accuracy, optimize operating expenses, and support profitable growth through tight cross-functional partnership.

I’m a strategic finance leader building financial discipline within high-growth organizations, with 20+ years of experience across enterprise budgeting, forecasting, consolidation, financial modeling, and board-level reporting. As Chief Financial Officer at AXEL, I built and led the finance function, hiring and mentoring a 10-person FP&A and accounting team within 12 months and establishing SLAs and best practices for month-end close and board reporting cadence.

I serve as the primary financial liaison to the Board of Directors, preparing board decks and advising strategic decisions. I’ve partnered with engineering, QA, and sales leadership to model and launch new pricing structures, increasing ACV by 30% while optimizing CAC, and scaled SaaS platform adoption 600% to 300,000+ active users over two years. I also defined and executed the company’s analytics framework—building Tableau dashboards and a Power BI reporting suite for liquidity, P&L, and KPI trends—while instituting internal controls that resulted in clean audit opinions with zero material weaknesses.

Before AXEL, I was a Managing Director at Prater Capital, a Registered Investment Advisor, tailoring investment portfolios for high-net-worth clients and driving 15% growth in assets under management within the first year. I constructed and rebalanced diversified portfolios across equities, fixed income, and alternative investments, built automated Excel and SQL models for monthly performance tracking, and translated complex analysis into executive-level recommendations and reforecast scenarios that improved returns by 7%.

Experience

Work history, roles, and key accomplishments

AX

Chief Financial Officer

AXEL

Jan 2019 - Jan 2026 (7 years)

Built and led the finance function, establishing FP&A deliverables, month-end close, and board reporting cadence. Partnered with engineering and sales on pricing and analytics, scaling SaaS adoption and accelerating close time while implementing audit-ready internal controls.

PC

Managing Director

Prater Capital

Jan 2015 - Jan 2019 (4 years)

Managed investment portfolios for high-net-worth clients, driving assets under management growth and aligning allocations to client risk tolerance and goals. Produced automated Excel/SQL performance models and delivered retirement, estate, and tax planning recommendations coordinated with external CPAs and attorneys.

Huntington Bank logoHB

Treasury Management Officer

Jan 2014 - Jan 2015 (1 year)

Implemented new treasury services by finalizing service agreements and conducting due diligence to ensure accurate delivery. Supported cross-selling initiatives, contributing to 10% growth in new business revenue within six months.

Education

Degrees, certifications, and relevant coursework

WS

Western Michigan University (WMU Cooley Law School)

Juris Doctor (JD), Corporate Law, Trusts, and Estate Planning

2015 -

Earned a Juris Doctor (JD) with coursework focused on corporate law, trusts, and estate planning.

University of Nevada, Las Vegas (UNLV) logoUU

University of Nevada, Las Vegas (UNLV)

Master of Business Administration (MBA), Finance

2010 -

Earned an MBA with a focus on finance.

WS

Western Michigan University (WMU Cooley Law School)

LL.M. in Taxation, Taxation

Earned an LL.M. in Taxation.

Michigan State University (MSU) logoMM

Michigan State University (MSU)

Bachelor of Arts (BA), Finance

2008 -

Earned a Bachelor of Arts (BA) in finance.

Tech stack

Software and tools used professionally

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