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CAI RaymondCR
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CAI Raymond

@raymond

Strategic FP&A consultant translating financial models into profitable growth.

Hong Kong
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What I'm looking for

I’m looking to partner with teams that want an FP&A leader for budgeting, forecasting, cash flow, and high-impact financial modeling—plus practical risk controls. I want agile collaboration that turns insights into measurable profitability and growth.

I’m a Strategic FP&A & Financial Modeling Consultant with 7 years serving as a BU Finance Director for global consumer brands. I translate complex financial data into clear business strategies that drive profitable growth.

In my commercial finance role, I managed P&L for international markets with annual revenues exceeding $100M+, partnering as a business leader for product and channel performance across major retailers. I lead budgeting and quarterly forecasting for multiple business units, aligning financial targets with operational plans and surfacing the key drivers leadership needs.

I build dynamic financial models to improve channel profitability—validating decisions on pricing, promotional spending, and new market entry to maximize ROI. I also optimize supply chain costs using Lean and VSM approaches (including Green Belt methodologies) to analyze and improve manufacturing and inventory processes.

Beyond performance, I’ve designed Sarbanes-Oxley (SOX) compliant internal control frameworks for multinational corporations, strengthening risk mitigation across financial and operational activities. I work closely with sales, marketing, and operations to turn financial insights into tangible outcomes for small to medium businesses, startups, and e-commerce/DTC brands.

Experience

Work history, roles, and key accomplishments

EG

Commercial Finance Director

Evenflo & Goodbaby

Managed P&L for international markets (>$100M+ annual revenue) across major retailers including Walmart, Amazon, and Costco. Led budgeting and quarterly forecasting for multiple business units, built channel profitability models to guide pricing/promotions/market entry, and drove supply chain savings using Lean/VSM (RMB 300k, ~2% reduction).

Education

Degrees, certifications, and relevant coursework

CAI hasn't added their education

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Tech stack

Software and tools used professionally

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