Daniel Brown
@danielbrown8
I design enterprise SaaS workflows, AI-enabled products, and scalable design systems.
What I'm looking for
At Amplience, I led design across its enterprise CMS and DAM platform, redesigning core content authoring and shaping AI-enabled workflows. My work helped raise usability scores from 49 to 86, achieved 100% preference, and supported full voluntary migration before general availability.
I turn complex, data-heavy enterprise workflows into clear interactions, reusable components, and learnable navigation. I lead problem framing, customer workshops, research, prototyping, usability testing, and validated delivery in close partnership with Product and Engineering.
I also built Amplience’s first platform design system, including tokens and 80+ reusable components, while mentoring designers and strengthening team design practices. Previously at IBM, I designed SaaS workflows for cloud event management, alert notification, and network operations.
Experience
Work history, roles, and key accomplishments
Principal Designer
Amplience Ltd
Jun 2018 - Jun 2026 (8 years)
Led end-to-end design for enterprise CMS and DAM platform, including redesign of core authoring experience and AI-native workflows. Owned design system and mentored senior designers.
Education
Degrees, certifications, and relevant coursework
University of Bath
Bachelor of Arts, German and Russian with Modern European Studies
Grade: 2:1
BA (Hons) in German and Russian with Modern European Studies, achieving a 2:1.
Availability
Location
Authorized to work in
Website
danielbrown.designPortfolio
danielbrown.designJob categories
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