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Corinna UnderwoodCU
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Corinna Underwood

@corinnaunderwood

I’m a content strategist and brand voice expert who turns complex ideas into high-performing narratives.

Zimbabwe
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What I'm looking for

I’m looking to lead content strategy that strengthens brand voice, improves visibility with SEO/GEO, and delivers measurable leads—while owning editorial workflows, meeting tight deadlines, and collaborating across teams and industries.

I’m an accomplished content strategist and brand voice expert with 25+ years of experience crafting compelling content for diverse industries, including medical, tech, SaaS, home services, and lifestyle. I translate complex ideas into clear, engaging narratives that build authority and drive results across blogs, social media, websites, press releases, eBooks, and feature articles.

I’m known for increasing brand visibility, educating audiences, and generating leads—while managing multiple projects under tight deadlines. I lead research and interviewing across specialized industries, maintain an expert database for interviews, and apply SEO and GEO best practices to boost search engine rankings and organic traffic.

With strong editorial workflow discipline and command of AP, APA, and Chicago style guides, I consistently deliver polished, on-brand copy. I enjoy building trust through distinctive brand storytelling and voice enhancement that keeps teams and stakeholders aligned from first draft to final publication.

Experience

Work history, roles, and key accomplishments

Ambiguous Media logoAM
Current

Content Strategist & Brand Voice

Jan 1995 - Present (31 years 4 months)

Content strategist and brand voice expert with 25+ years of experience creating editorial and marketing copy across medical, tech, SaaS, home services, and lifestyle. Researched, wrote, and edited web, press, and training materials while applying SEO/GEO best practices to improve search rankings and organic traffic.

Education

Degrees, certifications, and relevant coursework

Staffordshire University logoSU

Staffordshire University

Master of Arts, Women’s Studies

Earned a Master of Arts in Women’s Studies from Staffordshire University in 1997.

Staffordshire University logoSU

Staffordshire University

Bachelor of Arts (Honours), Philosophy & English Literature

Earned a BA (Hons) in Philosophy & English Literature from Staffordshire University in 1995.

Tech stack

Software and tools used professionally

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