Collette Obi
@colletteobi
Digital marketing professional with expertise in social media management.
What I'm looking for
I am a dedicated digital marketing professional with a strong background in social media management and content creation. Currently, I serve as a Social Media Manager at RichlyAI, where I develop strategic content calendars and engage with online communities to enhance brand visibility. My experience includes executing email marketing campaigns and analyzing metrics to drive informed decision-making.
Previously, I worked as a Digital Marketing Executive at Pullen Creative Limited, where I honed my skills in SEO analysis and crafted compelling web content. My journey in digital marketing began as an intern at Progital Agency, where I developed strategies to foster consumer connections. I am passionate about leveraging my skills to create impactful marketing campaigns that resonate with audiences.
Experience
Work history, roles, and key accomplishments
Social Media Manager
RichlyAI
Oct 2023 - Present (1 year 7 months)
As a Social Media Manager, I develop strategies and content calendars, create visuals, engage with the online community, and execute email marketing campaigns. I analyze metrics and monitor KPIs to inform decision-making.
Digital Marketing Executive
Pullen Creative Limited
Feb 2023 - Oct 2023 (8 months)
In my role as a Digital Marketing Executive, I managed social media accounts, executed SEO analysis, crafted web copies, created landing pages, and generated SEO reports while collaborating with designers to enhance user experience.
Creative Writer
Hello Icon Magazine
Jan 2021 - May 2023 (2 years 4 months)
As a Creative Writer, I researched and planned engaging content, optimized it for SEO, and ensured timely completion for publication.
Digital Marketing Intern
Progital Agency
Sep 2022 - Feb 2023 (5 months)
As a Digital Marketing Intern, I developed strategies, managed social media accounts, conducted website audits, and created content calendars while monitoring social media campaigns.
NYSC Intern, Marketing and Advertising Services
Eko FM
Oct 2021 - Nov 2022 (1 year 1 month)
During my NYSC internship, I worked in the Marketing and Advertising Unit, managing marketing materials, ensuring compliance, and assisting in achieving deliverables.
Undergraduate Intern, Production and Marketing Unit
Pineapple Production and Media Ltd
Sep 2019 - Jan 2020 (4 months)
In this role, I participated in project components, costume designing, stage setup, and performed administrative duties while assisting in social media campaign management.
Undergraduate Intern (Volunteer), Social Media Marketing Services
AMX Africa
Sep 2019 - Sep 2019 (0 months)
As a volunteer intern, I maximized communication channels, created content, managed social media, and reported customer feedback.
Education
Degrees, certifications, and relevant coursework
Nigerian Navy Secondary School
Secondary Education
2011 - 2016
Completed Secondary School Certificate Examination (SSCE), providing a foundational education in various subjects.
Nigerian Institute of Public Relation
Public Relations
2021 -
Achieved Associate Membership, gaining insights into public relations practices and ethics.
Progital Academy
Digital Marketing
2022 -
Completed a course in Digital Marketing, covering essential strategies and tools for effective online marketing.
University of Benin
Bachelor of Arts, Mass Communication
2017 - 2021
Grade: Second Class Upper
Studied Mass Communication, focusing on various aspects of media, communication theories, and practical skills in journalism and public relations.
Google Digital Garage
Digital Marketing
2021 -
Completed the Fundamentals of Digital Marketing course, learning key concepts and techniques for effective digital marketing.
Availability
Location
Authorized to work in
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