cinta proctor

I’m a creative, detail-oriented e-commerce and content professional with hands-on experience managing creator content, digital storefronts, and campaign performance across TikTok, Instagram, and major e-commerce platforms. I’m especially driven by the intersection of data and storytelling—turning performance insights into content strategies that actually convert.

As a Creator Strategy & Content Analyst intern at Moonno Rising (June 2025 - January 2026), I built and maintained an internal content performance tracker across creator accounts. By monitoring views, engagement rate, and conversion data, I helped surface actionable growth opportunities and increased average account reach by 35%.

I also create weekly and monthly performance reports that break down analytics into clear, digestible insights for both creators and internal stakeholders. Each week, I research TikTok trends, viral formats, and competitor content to continuously deliver fresh, conversion-oriented ideas and hooks.

Before that, as an E-Commerce Coordinator intern at Navisa Collection (August 2024 - April 2025), I managed product listings and storefronts across Shopee and TikTok Shop. I optimized titles, descriptions, and SEO keywords to increase organic search visibility by 30%, and used sales and traffic data (including Google Analytics) to improve conversion rate by 18% through SKU and pricing insights.