Christelle Fleury

Run a freelance practice offering marketing and communications services to wellness and mission-driven brands, including content creation, paid social advertising, community management, short-form video editing, and translation. Plan, launch, and manage paid ad campaigns for clients, and build sales pages, marketing funnels, and automated email workflows.

Owned social media presence across Facebook, Instagram, LinkedIn, and X, growing audience by ~5,000 followers. Led paid social advertising with a $45K annual budget, ran end-to-end email marketing with 300+ sends per year, and managed Google Ads and web analytics.

Executed administrative duties in support of the Marketing Team and liaised with Sales, Membership, Shipping, and Workshop departments. Supported sales campaigns and conference initiatives, compiled data for marketing research, and handled customer inquiries.

Taught French to students at Inventive Minds.

Worked as a personal shopper at Loblaw Companies Ltd.

Provided customer service at Manic Coffee.

Helped develop marketing strategy for digital platforms, scheduled social media posts, monitored engagement, and prepared campaign performance reports. Organized meetings and events and kept contact lists and office reports up to date.

Managed all internal communication channels, creating and publishing content for campaigns, memos, and presentations. Developed and reviewed internal campaigns, translated press releases, and partnered with HR, Innovation, and Safety departments.

Completed continuing studies in digital marketing, covering key areas of the field.

Earned a Bachelor of Communication with a focus on public relations.