Looking for a job

Chetan Ahire

@chetanahire1

Message

I drive paid search and social performance through data-led campaign optimization, scaling budgets and improving ROI.

India

Message

What I'm looking for

I'm looking to lead paid search and multi-channel performance campaigns where I can use data, testing, automation, and cross-functional collaboration to improve ROI and scale growth.

I'm leading paid search and Bing campaigns for Volvo US and Canada at IPG Mediabrands, managing a combined budget of $2.3M+ across Demand Gen, Search, and performance initiatives. I use structured planning, workflows, checklists, and SOPs to support large-scale account governance and reporting.

Previously, I reduced CPL by 30% for Dr. Agarwal Eye Hospital, scaled Wakefit's generic Bing campaigns by 60%, and improved Talent Gum's ROI by 22%. Across Hiveminds and Performics, I've managed Google Ads, Microsoft Ads, GA4, A/B testing, keyword research, reporting, and multi-channel campaigns for brands including P&G.

Experience

Work history, roles, and key accomplishments

Current

Senior Associate Paid Search & Social

Current

IPG Mediabrands

Mar 2025 - Present (1 year 6 months)

Leading paid search and Bing campaigns for Volvo US & CAD with a combined budget of $2.3M+, focusing on Demand Gen, Search, and performance uplift. Collaborating with onshore teams to build streamlined workflows, checklists, and SOPs for large-scale account governance and client reporting.

Paid Search Bing Ads Google Ads Looker AdWords Editor Microsoft Ads Campaign Management Reporting

SEM Specialist

Hiveminds (Madison Groupe)

Dec 2023 - Feb 2025 (1 year 2 months)

Managed Google Ads campaigns for Dr. Agarwal Eye Hospital, achieving a 30% Cost-Per-Lead reduction through account optimization. Managed Bing Ads for Wakefit, driving a 60% campaign scale, and spearheaded multi-channel campaigns for Talent Gum, optimizing ROI by 22%.

Google Ads Bing Ads Meta Ads Taboola Google Analytics 4 CRM A B Testing SEMrush Excel Performance Max Audience Targeting

Analyst - Paid Media

Performics (Publicis Sapient)

Sep 2022 - Nov 2023 (1 year 2 months)

Managed Google Ads campaigns for P&G in the European healthcare market, driving brand awareness and ROAS KPIs. Oversaw a portfolio of 10 Google Search Ads accounts with a combined budget of $900,000, representing 47% of the client's total digital marketing budget.

Google Ads Search Ads Keyword Research A B Testing Performance Monitoring Budget Management ROAS optimization

Marketing Internship

ITM Institute

Jun 2021 - Aug 2021 (2 months)

Supported the marketing team by driving lead conversion and walk-ins for the institute, converting over 70 leads within two months for paramedical science programs. Gained hands-on experience with CRM platforms and Excel, building daily relationships with prospects.

CRM Excel Lead Conversion Marketing Support