Open to opportunities

Chc1 Choi

@chc1choi

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Aspiring marketing professional with a focus on data-driven strategies.

United Kingdom

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What I'm looking for

I am looking for a role that fosters creativity and innovation, with opportunities for professional growth and collaboration.

I am an ambitious marketing professional currently pursuing a BSc (Hons) in International Management at Warwick Business School, where I have consistently achieved first-class honors. My academic journey has been enriched with practical experiences, including a study placement at Copenhagen Business School and IE University, which has broadened my global perspective on marketing and management.

During my internship at Expedia Group, I successfully optimized email marketing strategies, resulting in significant increases in engagement metrics. I also established a resource hub that streamlined operations for the sales team, showcasing my ability to enhance efficiency and drive results. My leadership roles in various organizations, such as the Warwick Graphic Design & Marketing Society and Enactus Warwick Consulting, have honed my skills in team collaboration, strategic planning, and creative problem-solving.

With a strong foundation in digital marketing and design, I am passionate about leveraging data to inform marketing strategies and improve customer experiences. I am eager to contribute my skills and insights to a dynamic team that values innovation and sustainability in marketing practices.

Experience

Work history, roles, and key accomplishments

Summer Intern - Marketing

Expedia Group

Jun 2024 - Jul 2024 (1 month)

As a Summer Intern at Expedia Group, I optimized email content and landing pages, leading to significant increases in open and click-to-open rates. I established an internal marketing resource hub, analyzed customer onboarding journeys, and built a cost forecasting model for an automated email campaign.

Email Marketing Marketo Excel Project Management Data Analysis

Head of Design

Warwick Graphic Design & Marketing Society

Oct 2022 - Jun 2023 (8 months)

In my role as Head of Design, I mentored new members, developed design guidelines, and provided branding advice to enhance social media engagement for the largest entrepreneurial society at Warwick.

Graphic Design Social Media Marketing Mentorship Branding Content Creation Team Leadership Project Management

Head of Events and Marketing

UK Joint University Hong Kong Career Society

Feb 2022 - Mar 2023 (1 year 1 month)

I led a team to liaise with major firms and create promotional materials for a significant event, optimizing digital marketing strategies to enhance audience reach and funding.

Event Management Digital Marketing Team Leadership Stakeholder Engagement Content Creation

Student Consultant

Enactus Warwick Consulting

Oct 2022 - Jan 2023 (3 months)

As a Student Consultant, I collaborated with a team to develop B2B brand engagement strategies for a sustainable directory, conducted UX research, and revamped an affiliate model for client brands.

B2B Marketing UX Research Brand Strategy Content Marketing Team Collaboration Data Analysis

Marketing and Design Intern

The OAC UK

Oct 2021 - May 2022 (7 months)

During my internship, I organized a national A cappella competition, designed promotional materials, and led a marketing campaign that significantly increased social engagement and following.

Event Planning Graphic Design Marketing Campaigns Adobe Illustrator Canva Social Media Strategy

Education

Degrees, certifications, and relevant coursework

Warwick Business School

Bachelor of Science (Hons), International Management

2021 - 2025

Pursuing a BSc (Hons) in International Management with first class honours in year one and two. Relevant modules include Design Thinking, Consumer Behaviour, Marketing for sustainability, and Customer Analytics. Participating in a study placement at Copenhagen Business School and IE University.