Open to opportunities

Catherine Espino

@catherineespino

Message

Executive Assistant to CEOs, streamlining operations with data-driven support.

Philippines

Message

What I'm looking for

I’m looking for a role where I can support leadership with flawless scheduling, travel, and communications—while also using systems, dashboards, and AI to improve efficiency and reporting accuracy in a collaborative, growth-focused team.

I support CEOs end-to-end—calendars, inbox, travel, and internal alignment—so leaders can stay focused on priorities. I’ve built routines like a zero-inbox system and proactive tracking to keep work moving without friction.

At Athena, I managed executive scheduling across time zones and coordinated complex travel logistics, including flights, accommodations, reservations, and ground transport. I also developed a centralized travel tracker to document trip details and ensure smooth execution across simultaneous trips.

I’m equally comfortable with analytical and systems work: I built workflow systems that reduced the CEO’s administrative burden and created dashboards for cross-campus visibility. I process invoices, reconcile receipts, and maintain accurate transaction records in QuickBooks to support reliable reporting.

Beyond executive support, I’ve driven measurable marketing outcomes—doubling social media growth, increasing website traffic by 150%, and generating 2,000+ new leads through events and content. I bring an adaptable mindset, strong attention to detail, and a practical approach to leveraging AI tools in daily workflows.

Experience

Work history, roles, and key accomplishments

Executive Assistant to CEO

Athena

Oct 2025 - Mar 2026 (5 months)

Managed the executive calendar end-to-end, coordinating cross-functional meetings across multiple time zones with internal and external stakeholders. Organized travel logistics and maintained a centralized travel tracker to ensure seamless execution across concurrent trips.

Travel Logistics Inbox Management Executive Support

Executive Assistant to CEO

Athena

Apr 2025 - Oct 2025 (6 months)

Designed and implemented workflow systems to reduce the CEO’s administrative burden and boost team productivity. Built dashboards to organize and analyze data across multiple schools, and processed invoices and reconciled receipts using QuickBooks to support accurate billing.

Workflow Automation Dashboards Administrative Support Invoice Processing Quickbooks Executive Communication

Business Development Trainee

PDP+ Architecture

Sep 2024 - Dec 2024 (3 months)

Identified and secured meetings with 20 firms in Singapore within two days to support the CEO’s strategic partnership efforts during a business trip. Handled flight scheduling and hotel reservations, and researched market and industry trends to craft outreach messaging for outsourcing clients.

Business Development Lead Generation Scheduling Market Research Partnership Outreach Travel Coordination

Marketing Virtual Assistant

Urban Drones LLC

Jun 2024 - Aug 2024 (2 months)

Increased website traffic by 150% by creating SEO blog content (7–8 posts per week) and strategically leveraging keywords. Managed outsourced design production with suppliers in China and delivered marketing collateral to the United States.

SEO Content Writing Website Traffic Growth Content Production Vendor coordination Social Media Monitoring

Primary Caregiver

Family Care

Dec 2023 - May 2024 (5 months)

Acted as a primary caregiver for a terminally ill family member, providing ongoing personal support and assistance.

Caregiving Personal Support Compassionate Communication

Marketing Coordinator

McCann Relationship Marketing

Jun 2023 - Dec 2023 (6 months)

Managed up to 5 weekly events across 3 continents, coordinating operations and stakeholders to maintain smooth delivery. Directed end-to-end event operations using tracking tools, maintained attendee records, and reduced scheduling conflicts with accurate stakeholder calendars.

Event Operations Stakeholder Management Scheduling Calendar Management Attendee Records Operational Efficiency

Marketing Lead

917 Ventures

Sep 2021 - Dec 2022 (1 year 3 months)

Spearheaded marketing initiatives across seed ventures, including content strategy, social media management, and campaign execution to drive brand awareness and product engagement. Planned and executed digital and in-person events, generating over 2,000 new leads and strengthening brand visibility through portfolio and partner collaborations.

Marketing Strategy Content Strategy Social Media Management Campaign Execution Event Planning Lead Generation Brand Awareness

Digital Marketing Specialist

Global Visions Events and Marketing Network Inc

Sep 2020 - Aug 2021 (11 months)

Led all digital marketing initiatives for a fundraising concert, doubling the beneficiary’s social media following and driving 40% of total ticket sales through online channels. Created and executed tailored campaigns for multiple clients and supported company rebranding through content development and online presence building.

Digital Marketing Social Media Growth Fundraising Conversion Optimization Content Development Campaigns Rebranding Support Online Presence Building