
Catarina Soares
@catarinasoares
I lead e-commerce and digital design, building cohesive brand experiences across customer touchpoints.
What I'm looking for
I've led design for DeinDeal AG, coordinating e-commerce, digital and marketing projects, priorities and deadlines for a Swiss company.
I develop and adapt visual content that keeps brands consistent across channels and customer touchpoints, collaborating closely with Marketing, E-commerce and cross-functional teams.
At MyPrivateBoutique, I created and curated fashion e-commerce content, product visuals and promotional assets, while verifying product authenticity and preparing images for publication.
My multidisciplinary background spans digital design, branding, visual communication, product design and fashion. I also integrate AI-powered tools into creative workflows to improve content production and efficiency.
Experience
Work history, roles, and key accomplishments
Head of Design
DeinDeal AG
May 2025 - Aug 2026 (1 year 3 months)
Led the design function across e-commerce, digital and marketing initiatives, coordinating projects, priorities and deadlines. Developed and adapted visual content while ensuring brand consistency across channels and customer touchpoints.
Digital Designer & Fashion Curator
MyPrivateBoutique
Jan 2019 - Apr 2025 (6 years 3 months)
Created and curated digital content for fashion e-commerce, ensuring a cohesive and engaging visual identity. Developed graphic assets, product visuals and promotional materials for online campaigns and collections.
Social Media Manager
ERA Braga Tribunal
May 2017 - Dec 2018 (1 year 7 months)
Managed social media and online communication. Created content to strengthen the company’s online presence.
UI & Graphic Designer
Preference BSS
Sep 2012 - Oct 2016 (4 years 1 month)
Designed digital interfaces and graphic materials for different projects. Developed creative solutions aligned with visual identity and project goals.
Trainer
CFPIC
May 2011 - Apr 2012 (11 months)
Provided training in Adobe Illustrator and Adobe Flash to students with different levels of experience. Prepared and presented practical exercises to support learning and creative development.
Education
Degrees, certifications, and relevant coursework
University of Minho
Master's Degree, Fashion Design & Communication
2010 - 2013
Master's Degree in Fashion Design & Communication from the University of Minho from 2010 to 2013.
ENA
Professional Training Certificate (CAP), Trainer
2011 - 2011
Professional Training Certificate (CAP) from ENA in 2011.
Polytechnic Institute of Viana do Castelo (IPVC)
Bachelor's Degree, Product Design
2007 - 2010
Bachelor's Degree in Product Design from the Polytechnic Institute of Viana do Castelo from 2007 to 2010.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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