Filipa Faria

- Design and develop creative assets across luxury fashion and home brands, creating visual concepts, layouts and communication materials for digital, print and event communications.
- Create social media content, banners, newsletters, presentations, packaging, invitations, brochures and motion assets, ensuring consistency across all digital and physical brand touchpoints and alignment with each

- Lead the creation and upload of content on the website;
- Day-to-day management and updating of all marketing actions related to the website,
ensuring all website assets are properly sized and optimized to enhance website performance;
- Management of e-commerce, specifically the product catalogue, creating product
feature lists, assisting in product descriptions and uploading new products;
- Con

- Lead a rebranding process, overseeing the development of a new website, creating a new visual identity for the studio's channels (social media, site and blog), and templates
- Implementation and management of a multichannel strategy, including designing, copywriting and implementing content for all studio's channels
- Monitor and analyse social media and website performance
- Management of

Working closely with stylist professionals in productions/events as a stylist assistant.
- Conduct local VIP and Influencer fittings
- Styling during events/ productions for brand advertising campaigns
- Assist with shopping
- Mood board research and creation
- Contribute ideas for styling concepts

- Development of the digital strategy
- Community engagement
- Social media content creation
- Visual asset production
- Copywriting
- E-mail marketing
- Optimization of the visual content on the website, including photography upload and update descriptions and pricing on products
- Monitor store inventory and ensure stock is live on site as expected
- Responsible for organizing samples ahead o

Responsible for supporting and dressing models according to a strict creative brief

Assistant in the various showroom needed to run a showroom, such as:
- Drafting and translate written materials for media opportunities, including seasonal press releases and press mailers for campaign launches
- Supporting the team during PR events and Press days
- Assisting in the development and implementation of brand activation plans (Press days and PR events)
- Development of a graphic iden

Responsibilities:
- Development of a graphic identity for the NGO's annual event
- Social media content creation

Subject of thesis: The dynamics of fashion brands on social media and their impact on encouraging young customers to consume fast fashion