At MUTO, I run marketing as a one-person team, shaping the strategy, annual plan, budget and positioning. I lead content strategy and integrated campaigns across LinkedIn, email, the website and webinars.
I built a thought-leadership programme to help the team grow their personal brands on LinkedIn. I also updated the brand with designers, creating guidelines, templates and a shared brand universe.
At Nodalview, I built the content strategy and engine across social media, the website and email marketing, and took part in a CMS migration. I also built a masterclass programme of video courses and managed interns on content creation.
At Unplastify, I turned science into accessible content and built an international ambassador network. I’ve also supported ocean-conservation communications, brand development and graphic design as a volunteer with City to Ocean.
