Buhar Dawood
@buhardawood
I build MENA growth strategies that scale app acquisition, media efficiency, and client outcomes.
What I'm looking for
At CROUD, I lead digital media strategy across MENA markets, turning client objectives into acquisition, engagement, and app-growth plans. I've managed multi-million-dollar paid media investments across Google, Meta, Snapchat, and other platforms.
My data-led strategies delivered 370% year-over-year app monthly active user growth, 11% growth in Share of Brand Search, and 44% growth in Share of Traffic. I've also reduced CPC by 50% and CPM by 38%, generating approximately $1.3M and $822K in media cost savings respectively.
Before CROUD, I led marketing and business development at Medya Diagnostic Center and progressed through commercial, marketing, sales, and capability roles at Abbott Nutrition. I bring 14+ years across MENA marketing, commercial growth, client leadership, and team development, supported by an MBA.
Experience
Work history, roles, and key accomplishments
Owns digital media strategy and performance across multiple MENA markets, managing multi-million-dollar paid media investments and delivering significant growth in app users and brand metrics.
Education
Degrees, certifications, and relevant coursework
American University of Iraq, Sulaymaniyah
Master of Business Administration, Business Administration
Completed an MBA program, gaining advanced business strategy and leadership skills.
University of Duhok
Bachelor of Science, Biology
Earned a Bachelor of Science in Biology, developing strong analytical and scientific foundations.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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