bryan chege
@bryanchege
I create SEO-focused web content, briefs, and editorial copy for digital publishers.
KenyaWhat I'm looking for
I've created SEO-focused web content for Pure Content Media, Macobserver, and freelance clients through Upwork and PeoplePerHour.
For Pure Content Media, I produced AI-assisted finance content briefs for the eToro Academy website, edited articles to editorial guidelines, localized content for UK audiences, and fact-checked work to remove inaccurate AI-generated material. I also implemented an SEO-focused content strategy that increased website traffic by 25%.
At Macobserver, I wrote Apple-product comparison guides, generated briefs using Claude, ChatGPT, and Gemini, designed images in Canva, and published content in WordPress using Gutenberg.
Alongside copywriting, I've supported social-protection programs at Kenya's Ministry of Labor and Social Protection through beneficiary support, data collection, reporting, group registration, and community engagement.
Experience
Work history, roles, and key accomplishments
Copywriter
Upwork and People Per Hour
Oct 2018 - Present (7 years 10 months)
Grew a network of clients and marketing professionals. Produced engaging copy for emails, social media, and websites, integrating SEO techniques to enhance online visibility.
Education
Degrees, certifications, and relevant coursework
The University of Nairobi
Bachelor of Arts, Sociology
2012 - 2019
Bachelor of Arts degree with a major in Sociology and a minor in Communication from the University of Nairobi.
Tech stack
Software and tools used professionally
Availability
Location
KenyaAuthorized to work in
Job categories
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