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Bruno De LafontaineBL
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Bruno De Lafontaine

@brunodelafontaine

I’m a CRO-focused Shopify developer and founder driving conversion growth through custom themes.

Canada
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What I'm looking for

I’m looking to lead Shopify conversion optimization and build high-performance storefront experiences—combining custom themes, Liquid, and API-driven features—to help online businesses grow with measurable results.

I’m a results-driven Founder & CRO Developer focused on Shopify e-commerce optimization. Since 02/2024, I’ve spearheaded Conversion Rate Optimization (CRO) consulting and implementation, engineering custom Shopify themes and enhancing storefront UX using Liquid, HTML, CSS, JavaScript, and advanced DOM manipulation.

I integrate Shopify APIs (Cart API, Storefront API, Admin API, Metafield API) to extend functionality, build asynchronous JavaScript architectures for performant storefront interactions, and construct GraphQL queries for smarter customizations. I also manage end-to-end Shopify operations—product catalogs, collections, promotions, and metafield data architecture—while delivering responsive designs with Tailwind CSS and Bootstrap.

Experience

Work history, roles, and key accomplishments

ClickGear logoCL
Current

Founder & CRO Developer

ClickGear

Feb 2024 - Present (2 years 4 months)

Spearheaded conversion rate optimization (CRO) consulting and Shopify storefront implementation using Liquid, HTML, CSS, and JavaScript. Integrated Shopify Cart, Storefront, Admin, and Metafield APIs, built GraphQL queries, and delivered responsive, interactive storefront improvements.

TD

Hardware Designer (Intern)

Teledyne DALSA

Sep 2017 - Dec 2017 (3 months)

Executed VHDL digital circuit design and analog circuit design, including signal integrity validation. Developed Python software tools and contributed to circuit validation and documentation.

Education

Degrees, certifications, and relevant coursework

École de technologie supérieure (ÉTS) logoCT

École de technologie supérieure (ÉTS)

Bachelor of Electrical Engineering, Electrical Engineering

2015 - 2019

Bachelor of Electrical Engineering at ÉTS in Montréal from 2015 to 2019.

CÉGEP de Saint-Jean-sur-Richelieu logoCS

CÉGEP de Saint-Jean-sur-Richelieu

Diploma in Electronics Technology, Electronics Technology (Computer & Network)

2010 - 2015

Electronics Technology program (Computer & Network option) at CÉGEP de Saint-Jean-sur-Richelieu from 2010 to 2015.

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