Bruna Bonecher Steffen
@brunabonechersteffen
I lead digital products that improve efficiency, revenue, and customer experiences across regulated industries.
BrazilWhat I'm looking for
I've led digital product initiatives across financial services, insurance, mobility, and SaaS for more than nine years. Most recently, I manage the roadmap and backlog for a B2B SaaS due diligence platform at AML Reputacional.
At LM Mobilidade, part of Volkswagen Group, I improved vehicle-depreciation process efficiency by 20% during an SAP S/4HANA migration. I also developed AI-enabled prototypes with Lovable, Claude Code, and ChatGPT to validate hypotheses.
At AMCOM and FF Seguros, I delivered enterprise banking and insurance products that reduced teller service time by 20%, increased insurance policy revenue by 30%, and grew new broker sign-ups by 45%. I lead discovery through delivery, partnering closely with engineering, QA, UX/UI, and business stakeholders.
Earlier at Ambev Tech, I helped raise mobile sales application NPS from 68 to 80 and reduced order completion time by 25% through a new recommendation algorithm. I bring a practical Agile approach to roadmaps, backlogs, user stories, acceptance criteria, product metrics, and continuous customer feedback.
Experience
Work history, roles, and key accomplishments
Senior Product Manager
AML Reputacional
May 2026 - Present (5 months)
Manage a Scrum squad of 5 members responsible for the evolution of a B2B SaaS Due Diligence platform. Define product roadmap, manage and prioritize backlog, and act as primary liaison between business stakeholders and technical teams.
Senior Product Manager
LM Mobilidade
Jan 2025 - Apr 2026 (1 year 3 months)
Improved vehicle depreciation business process efficiency by 20% through strategic product leadership during SAP 4 HANA migration. Directed Scrum ceremonies and developed AI-enabled prototypes for hypothesis validation.
Senior Product Manager
AMCOM
May 2023 - Dec 2024 (1 year 7 months)
Reduced in-person teller service time by 20% after implementing a new core banking platform. Partnered with engineering, QA, UI/UX, and business stakeholders to define requirements and deliver high-impact digital solutions in a regulated environment.
Product Manager
FF Seguros
Jun 2021 - May 2023 (1 year 11 months)
Led the product lifecycle from discovery through delivery for a digital insurance product. Increased insurance policy revenue by 30% and new broker sign-ups by 45% after launching a digital insurance sales platform.
Product Owner
Ambev Tech
Jun 2017 - Jun 2021 (4 years)
Improved customer satisfaction (NPS) from 68 to 80 after restructuring a mobile sales application. Reduced order completion time by 25% by launching a new order recommendation algorithm.
Education
Degrees, certifications, and relevant coursework
Uniasselvi
Master of Business Administration, IT Project Management
2010 - 2012
MBA in IT Project Management from Uniasselvi, Brazil, completed from 2010 to 2012.
FURB – Universidade de Blumenau
Bachelor's degree, Computer Science
2004 - 2008
Bachelor's degree in Computer Science from FURB – Universidade de Blumenau, Brazil, completed from 2004 to 2008.
Tech stack
Software and tools used professionally
Availability
Location
BrazilAuthorized to work in
Portfolio
brunasteffen-portfolio.lovable.appSalary expectations
Social media
Job categories
Skills
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