Brett Hughes
@bretthughes1
Senior Visual UI Designer with a focus on impactful design solutions.
United StatesWhat I'm looking for
With over 10 years of experience in visual design, I have successfully collaborated with high-performing marketing, UX, and design teams across various industries, including SaaS, renewable energy, online banking, and real estate. My expertise lies in leveraging tools like Figma and Adobe Creative Suite to deliver scalable, data-informed design solutions that align with growth marketing objectives. I am passionate about creating user-focused designs that drive impactful results and enhance customer engagement.
In my recent role as Visual Design Manager at Kartra.com, I led a comprehensive redesign of the brand, achieving a remarkable 40% improvement in brand consistency across all consumer touchpoints. My transition of the design team to a Figma-based workflow not only reduced design-to-development handoff time by 25% but also fostered improved collaboration within the team. I am committed to maintaining design fidelity and aligning with newly developed design systems, ensuring seamless implementation of designs that contribute to significant increases in conversion rates and lead generation.
Experience
Work history, roles, and key accomplishments
Visual Design Manager
Kartra.com
Jun 2023 - Present (3 years 2 months)
Led the end-to-end redesign of the Kartra brand, achieving a 40% improvement in brand consistency. Transitioned the design team to a Figma-based workflow, reducing handoff time by 25%. Designed web pages and campaign assets, driving a 15% increase in conversion rates.
Designed high-profile interactive brand experiences, contributing to a 165% increase in user growth. Led visual design efforts for various channels, resulting in a 20% uplift in brand recognition.
Partnered with UX and marketing teams to launch a refreshed visual design language, increasing user satisfaction. Designed mobile-first websites and A/B campaigns, driving a 22% improvement in conversion rates.
Senior Web Designer
bhhscalifornia.com
Sep 2018 - Jan 2020 (1 year 4 months)
Led digital design experiences for Berkshire Hathaway HomeServices, transforming strategic ideas into compelling marketing assets for nearly 3,000 sales associates.
Creative Director & Lead Designer
CMC
Oct 2015 - Sep 2018 (2 years 11 months)
Oversaw the brand’s design and visual direction for multiple e-commerce brands. Developed brand style guides and inspired a design team to support aggressive growth goals.
Senior Designer
ViaSat Inc
Feb 2015 - Sep 2015 (7 months)
Collaborated on concept development and design for integrated advertising campaigns. Supported a brand refresh with logo concepts and digital ads.
Art Director & Senior Designer
ProFlowers
Nov 2013 - Jan 2015 (1 year 2 months)
Led art direction for award-winning seasonal ad campaigns. Developed brand guides and streamlined creative processes for high-quality output.
Education
Degrees, certifications, and relevant coursework
San Francisco State University
Bachelor of Arts, Graphic Design
Availability
Location
United StatesAuthorized to work in
Website
studiohughesdesign.comInterested in hiring Brett?
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