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Brenda SilvaBS
Looking for a job

Brenda Silva

@brendasilva

I build AI products that turn complex operational needs into measurable user and business outcomes.

Mexico
Message

What I'm looking for

I'm looking to lead AI product strategy and delivery where I can connect complex technical systems with user needs, measurable business value, and high-impact product outcomes.

I'm driving product alignment for Physical AI systems at Mexin Labs, translating enterprise operational pain points into deployment roadmaps for real-time edge decision-making.

Previously at Entropía, I led the end-to-end lifecycle of AI-driven security and biometric access-control products serving more than 6,000 users. I integrated computer vision into VigiCheck to improve access verification accuracy and real-time operational reporting.

At DaCodes, I led product strategy and UX/UI design across 15+ client projects, introduced a Product Discovery framework that reduced scope creep by 17%, and rolled out a Figma Design System that cut design delivery time by 35%.

My background combines applied AI, product discovery, user research, and user-centered design. I've also redesigned Walmart SUMA Benefits registration to increase sign-ups by 12%, improved checkout conversion by 23%, and mentored 20+ product designers.

Experience

Work history, roles, and key accomplishments

entropia.ai logoEN

AI Product Manager

entropia.ai

Oct 2025 - Jun 2026 (8 months)

● Spearheaded the end-to-end product lifecycle for AI-driven security and biometric access control serving over 6,000 users.
● Managed cross-functional AI engineering and design teams using Scrum, reducing friction and aligning technical deliverables with business needs.
● Integrated computer vision, improving access verification
accuracy and real-time operational reporting.

DaCodes logoDA

Design Lead

Apr 2023 - Jun 2026 (3 years 2 months)

● Led product strategy and design for 15+ projects, driving end-to-end execution from discovery to launch.
● Implemented a Product Discovery framework, reducing scope creep by 17%.
● Built and rolled out a unified Design System across teams, cutting design delivery time by
35%.
● Mentored 20+ product designers and promoting 5 mentees into design roles.

Axity / Geekbears / Vinneren / Multiplica logoAM

Product Designer

Mar 2022 - Mar 2023 (1 year)

● Directed UX research and redesigned the registration flow for Walmart’s SUMA Benefits program, generating a 12% increase in new member sign-ups.
● Redesigned checkout flows via rigorous usability testing, reducing interaction steps from 7 to 4 and elevating conversion rates by 23%.
● Led product discovery for 3 initiatives, identifying pain points that eliminated 15+ costly development changes.

Evenflo / Mabe logoEM

Product Designer

Evenflo / Mabe

May 2016 - Dec 2018 (2 years 7 months)

● Conducted international user research across LATAM, North America, Europe, and Asia, deriving cultural insights
that led to an 8% increase in usability scores for regional product adaptations

Education

Degrees, certifications, and relevant coursework

II

Instituto Europeo de Posgrado (IEP)

Master of Science, Applied Artificial Intelligence

2025 -

Pursuing a Master of Science in Applied Artificial Intelligence, expected to complete in 2027.

UU

Universidad Autónoma Metropolitana (UAM)

Bachelor's Degree, Industrial Design

2012 - 2016

Earned a Bachelor's degree in Industrial Design, focusing on user-centered design and product development.

Tech stack

Software and tools used professionally

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