Brad C
@bradc
I design DeFi and gaming products from zero-to-one through launch.
What I'm looking for
At Orca, I design and launch DeFi dApp products on Solana, including leading the Token vertical and taking the Wave break Token Launchpad from 0→1 through MVP launch and rapid iteration.
I lead product and feature work across engineering, research, and product teams, using user feedback to improve capital efficiency and maximize yields. I also expanded Orca’s Figma Design System and deployed a new brand system into front-end code within 14 days.
Previously at Rivalry, I helped launch its casino platform, increasing Bet Handle by over 60%, while designing payments, cryptocurrency and token experiences, back-end tools, and iOS and Android apps for Ontario and the Philippines.
Across OLG, Corus Entertainment, and earlier design roles, I’ve built design systems, prototypes, brands, motion graphics, and customer-tested digital experiences across Web3, crypto, gambling, gaming, broadcasting, and marketing.
Experience
Work history, roles, and key accomplishments
- Designed and launched products and features for Orca’s DeFi dApp on the Solana blockchain.
- Was previously the Lead designer for the Token vertical, including the Wave break Token Launchpad, built from 0→1 through MVP launch and rapid iteration cycles.
- Lead various products and features from 0→1 maintaining alignment with Engineering, User Research, and Product teams.
- Conducted user researc
-Second Product Design hire within the organization
-Expanded product into new markets such as Ontario and Australia, and adapting the product to adhere to comply with jurisdiction regulations
-Successfully launched Rivalry’s casino platform, which increased user sign-ups, revenue, and increased Bet Handle by over 60%
-Designed and launched new features to increase product offerings, improve U
-Involved in building and improving OLG’s Design System in Figma (Web + Android/iOS)
-Created low/high-fidelity prototypes of new features as well as solutions to visual and interaction problems using software such as Figma, Sketch, and InVision
-Collaborated with cross-functional stakeholders in Agile labs to design and create new features and products for OLG’s apps and websites, physical prod
- Worked alongside UX/ Product Designers, and Researchers to conduct customer research and iteratively design and test adjacent/transformative products and game mechanics for an emerging audience (Under 35)
- Conducted user interviews, focus groups, generated user personas, A/B Testing, and created materials for quantitative and qualitative research and testing, using software such as Figma and Ad
Intermediate Graphic Designer / Motion Graphic Designer
Corus Entertainment
Dec 2015 - Sep 2019 (3 years 9 months)
Created motion graphics for on-air, off-air, and web using Adobe After Effects. Designed graphics for print, out-of-home advertising, environmental displays, and web using Photoshop, Illustrator, and InDesign.
Intermediate Graphic Designer / Motion Graphic Designer - Creative Agency
Dec 2015 - Sep 2019 (3 years 9 months)
-Created Motion graphics for on-air, off-air, and web using Adobe After Effects
-Designed graphics for use in print, out-of-home advertising, environmental displays, and web using Photoshop, Illustrator, and InDesign
-Branded and developed concepts for visual assets and interactive installations/experiences for Corus related events (Corus Upfronts, Fan Expo, TIFF, brand launches, etc.)
-Brainst
- Created visual designs for use in marketing and product promotion
- Worked with clients and business partners to create customized promotional material
- Was able to fulfill any in-house graphic requests
Provided graphic design services for media projects.
Education
Degrees, certifications, and relevant coursework
BrainStation
User Experience Design - Certificate, User Experience Design
2019 - 2019
BrainStation
Certificate, User Experience Design
2019 - 2019
Earned a certificate in User Experience Design, focusing on user-centered design methodologies and interactive product development.
Sheridan College
Bachelor of design, Graphic Design
2008 - 2013
York University
Bachelor of Design, Graphic Design
2008 - 2013
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
bradchong.comJob categories
Skills
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