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Beth AyeleBA
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Beth Ayele

@bethayele

Business Analyst at TELUS who builds KPI tracking tools and workflow automations for better operational decisions.

United States
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At TELUS, I gather and document business requirements with cross-functional stakeholders, then translate business needs into actionable solutions. I also build Excel-based KPI tracking tools that help stakeholders assess workload, performance, and SLA trends.

At TELUS, I design lightweight workflow automations across CRM and reporting processes, and validate automated data feeds and system outputs to support reliable data and workflows.

At Indigenous Services Canada, I analyzed more than 20,000 records and improved reporting quality by 26%. I also assessed applicant information against eligibility criteria to support funding decisions.

At Transport Canada’s iZEV Program, I analyzed applications for a $300M federal rebate program and contributed to verification improvements that reduced processing time by 35%. My earlier work includes technical support at Health Canada, project coordination at Transport Canada, and application processing at Passport Canada.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

CU

Carleton University

Bachelor of Arts, Social Sciences

Bachelor of Arts in Social Sciences from Carleton University.

IB

IBM

IBM Cybersecurity Analyst Certificate, Cybersecurity

IBM Cybersecurity Analyst Certificate.

GO

Google

Google Data Analytics Certificate, Data Analytics

Google Data Analytics Certificate.

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