
Benny Jackson
@bennyjackson
Art Director, 20+ years making work for Apple, State Farm, and Vitamin Water. Hands in the file, comfortable directing motion, fluent in AI tools. Rem
What I'm looking for
Art director with 20+ years in advertising, most of it spent making things that didn’t feel like ads. My agency background runs through TBWA\Media Arts Lab (Apple), Havas, Translation (State Farm, McDonald’s), and Cornett, with work for Apple, State Farm, and Vitamin Water among others.
I’m at my best taking an idea from the first scribble through design, motion, and launch, and I stay hands-on the whole way. I’m just as comfortable presenting to a client as I am giving a motion designer notes they can use, and I work AI tools into the process daily to move faster without skipping the thinking. Outside client work, I founded and built Masters Of Sight, a curated archive of the photographers, filmmakers, and designers whose visual instincts I’ve spent two decades studying. I write it, shoot it, edit it, and post it myself, no team, no inherited audience.
I’m looking for a remote team that cares about craft, whether that’s a full-time seat or a freelance run. If the work has teeth, I’m interested.
Experience
Work history, roles, and key accomplishments
Freelance Art Director & Designer
Freelance / Independent
Mar 2026 - Present (8 months)
Consulting with brands and agencies on creative strategy, campaign development, and AI-informed creative workflows. Founded and built Masters Of Sight, a curated archive of visual architects.
Creative Director
Cornett
Jan 2024 - Jan 2026 (2 years)
Creative lead across Nissin brands including Cup Noodles, Top Ramen, and Hot & Spicy. Launched a regional Super Bowl spot for UK Healthcare and developed national campaigns across broadcast, OOH, social, and digital.
Creative Director
TBWA\Media Arts Lab
Jan 2020 - Jan 2023 (3 years)
Owned season-long social content strategy for Apple TV+ originals and led Apple Fitness+ campaign work. Collaborated on launch and social campaigns for multiple Apple TV+ originals.
Led a large creative department across category-defining accounts in spirits and fast food. Built campaigns engineered for cultural infiltration and mentored writers, art directors, and designers.
Senior Art Director
Translation
Jan 2009 - Jan 2010 (1 year)
Co-created the 'Magic Jingle' campaign and absorbed the Translation ethos of inserting brands into culture rather than advertising at it.
Art Director
Berlin Cameron
Jan 2005 - Jan 2009 (4 years)
Built campaigns for global clients across tech, beer, fashion, and automotive. Developed the capacity to think big and move fast on the largest competitive stages.
Education
Degrees, certifications, and relevant coursework
University of Delaware
Bachelor of Fine Arts, Advertising Design
Bachelor of Fine Arts in Advertising Design with a minor in Cultural Materials Studies, completed in 2005.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
mastersofsight.comPortfolio
bennyjackson.comSalary expectations
Social media
Skills
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