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Barbara Ferrier

@barbaraferrier

Creative copywriter and marketer specializing in storytelling and audience engagement.

United States
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What I'm looking for

I am seeking opportunities that allow me to leverage my storytelling skills in a collaborative environment, focusing on creative content development and innovative marketing strategies.

As a creative professional with a passion for storytelling, I specialize in crafting compelling content that resonates with audiences across various platforms. My journey began with a Bachelor of Arts in Cultural Anthropology from Pitzer College, where I honed my skills in understanding diverse perspectives and engaging narratives. Since 2019, I have been an independent author, successfully publishing eleven fantasy novels that integrate psychological and self-development themes.

In addition to my writing, I have a strong background in digital marketing, where I have designed and optimized email marketing funnels that achieved impressive open rates. My experience includes managing the entire publishing process, from manuscript development to marketing strategies. I have successfully executed Meta/Facebook ad campaigns that significantly enhanced book visibility, demonstrating my ability to blend creativity with strategic marketing.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

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Pitzer College

Bachelor of Arts, Cultural Anthropology

2019 -

Grade: 3.5

Activities and societies: Published eleven fantasy novels integrating psychological and self-development themes.

Studied Cultural Anthropology and developed skills in storytelling and audience engagement. Achieved a GPA of 3.5 while managing the entire publishing process for eleven fantasy novels.

Pitzer College logoPC

Pitzer College

Bachelor of Arts, Film and Television

Grade: 3.5

Studied Film and Television, focusing on creative production and development.

Tech stack

Software and tools used professionally

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Barbara Ferrier - Copywriter - FerrierWrites | Himalayas