Barbara Ferrier
@barbaraferrier
Creative copywriter and marketer specializing in storytelling and audience engagement.
What I'm looking for
As a creative professional with a passion for storytelling, I specialize in crafting compelling content that resonates with audiences across various platforms. My journey began with a Bachelor of Arts in Cultural Anthropology from Pitzer College, where I honed my skills in understanding diverse perspectives and engaging narratives. Since 2019, I have been an independent author, successfully publishing eleven fantasy novels that integrate psychological and self-development themes.
In addition to my writing, I have a strong background in digital marketing, where I have designed and optimized email marketing funnels that achieved impressive open rates. My experience includes managing the entire publishing process, from manuscript development to marketing strategies. I have successfully executed Meta/Facebook ad campaigns that significantly enhanced book visibility, demonstrating my ability to blend creativity with strategic marketing.
Experience
Work history, roles, and key accomplishments
Copywriter
FerrierWrites
Jan 2019 - Present (6 years 6 months)
Creative professional specializing in storytelling and audience engagement. Proven success in novel writing, digital marketing, and brand consistency. Manages the full publishing process and develops effective marketing strategies.
Independent Author
Self Employed
Jan 2019 - Present (6 years 6 months)
Published eleven fantasy novels integrating psychological and self-development themes. Manages the entire publishing process from manuscript to marketing.
Independent Film and Television Producer
Self Employed
Jan 2000 - Jan 2018 (18 years)
Led production logistics and budgeting for independent projects, overseeing creative direction and content development.
Education
Degrees, certifications, and relevant coursework
Pitzer College
Bachelor of Arts, Cultural Anthropology
2019 -
Grade: 3.5
Activities and societies: Published eleven fantasy novels integrating psychological and self-development themes.
Studied Cultural Anthropology and developed skills in storytelling and audience engagement. Achieved a GPA of 3.5 while managing the entire publishing process for eleven fantasy novels.
Pitzer College
Bachelor of Arts, Film and Television
Grade: 3.5
Studied Film and Television, focusing on creative production and development.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
ferrierwrites.comPortfolio
ferrierwrites.com/home/portfolioSocial media
Job categories
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