Ayesha Nagi

I’m a Marketing student (Baccalaureate Hons) with a strong foundation in market analysis, brand management, and strategic advertising, plus a Minor in Data Analytics. I enjoy translating consumer insights into campaigns that are both creative and measurable.

In my Business Development Trainee role at Nextbridge Pvt. Ltd., I completed training focused on lead generation, market research, and client acquisition within an IT services environment. I supported proposal preparation, CRM management, competitor analysis, and client communications, building practical exposure to revenue pipeline development and consultative selling.

My internships strengthened my marketing execution skills: at Amariz Printers, I helped plan marketing campaigns, conducted market research, supported social media content creation, and contributed to customer outreach. At Shaukat Khanum Memorial Cancer Hospital, I spearheaded fundraising initiatives, raised awareness, and distributed flyers to support hospital programs.

I also built confidence through real-world entrepreneurship and analytics—launching Wicks, Wax and Scents, where I designed and launched a scented candle range, led a team of 5, and used consumer psychology to drive targeted marketing strategies. Alongside my R certifications (DataCamp), I bring a data-informed mindset, leadership, and adaptability to every challenge.