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Ayela MujeebAM
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Ayela Mujeeb

@ayelamujeeb

M&A Business Development professional at Contour Software who improved target meeting engagement rates by 60%.

Pakistan
Message

What I'm looking for

I’m actively pursuing professional growth in Corporate Development and M&A Strategy, and I’m open to relocation and global collaboration opportunities.

At Contour Software (Jonas Software & Perseus Division), I identify and evaluate M&A targets across vertical markets, contributing to the expansion of Jonas Software’s global portfolio.

I use Apollo for targeted outreach and lead generation, contributing to a 60% improvement in meeting engagement rates. I also use Inven and ZoomInfo to research niche software verticals and uncover potential acquisition targets.

At Contour Software, I conduct financial and strategic analyses to assess acquisition fit and valuation potential. I generate Salesforce reports and dashboards to track pipeline performance and lead progress.

Earlier, I produced business, marketing, and technical content for global clients through Upwork / ABD / Writerby. I also supported employee screening processes at Giant Group and marketing and public relations activities for Telenor Pakistan’s Digital Punjab campaign.

Experience

Work history, roles, and key accomplishments

CS
Current

Senior M&A Business Development

Contour Software

Oct 2022 - Present (4 years 1 month)

Orchestrated targeted outreach and email campaigns to engage M&A targets, improving meeting engagement rates by 60%. Leveraged tools like Apollo, Inven, and ZoomInfo for lead generation and market research, and generated Salesforce reports to track pipeline performance.

UW

Content Writer

Upwork / ABD / Writerby

Feb 2021 - Oct 2022 (1 year 8 months)

Produced high-quality business, marketing, and technical content for global clients. Optimized content for SEO and collaborated with international teams on data-driven reports.

GG

Screening Administrator

Giant Group

Nov 2020 - Feb 2021 (3 months)

Managed employee screening processes for UK-based clients and supported the NHS Project. Maintained accurate, audit-ready records aligned with data protection regulations.

Education

Degrees, certifications, and relevant coursework

National University of Computer and Emerging Sciences (FAST-NUCES) logoNF

National University of Computer and Emerging Sciences (FAST-NUCES)

Bachelor of Business Administration, Marketing

2016 - 2020

Bachelor of Business Administration in Marketing from the National University of Computer and Emerging Sciences (FAST-NUCES) from 2016 to 2020.

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